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Weekly Recap: Lamborghini fires on all cylinders

Lamborghini added 192 technicians and specialists in 2014 as the Italian automaker expands under the ambitious growth strategy of parent company Volkswagen AG. The additional workers helped Lamborghini increase its sales 19 percent last year to 2,530 supercars, and further expansion is planned for this year. Lambo has added more than 500 people in the last four years, bringing its headcount to 1,175. "Lamborghini is undergoing a strong phase of growth in both sales and in terms of recruitment," CEO Stephan Winkelmann said in a statement. "We invest significantly in our people ... in 2015 we plan to hire further." The supercar maker's solid performance last year came during a time of transition. Lambo sold off the final 265 Gallardos, which were the brand's best-selling models ever. Its 10-cylinder successor, the Huracan, immediately filled the void. It garnered 3,300 orders, and 1,137 of them were delivered in 2014. The other Lamborghini, the 12-cylinder Aventador, saw its sales increase 13 percent to 1,128 copies. The sales leap comes as Volkswagen drives sales expansion across its portfolio of brands. The German carmaker sold 10 million vehicles around the world for the first time last year. Though Lambo will never make supercars in great numbers, it is expected to contribute to VW's bottom line through its image and profitable sales. Look for further growth this year, and a Super Veloce version (shown above) of the Aventador has already been spotted during testing. Lamborghini has been working on a sport utility vehicle for years, though the company has never publicly approved the project. It also showed a hybrid, the Asterion, at last year's Paris Motor show, suggesting the automaker is considering an electric future. Other News and Notes GMC ponders Jeep Wrangler fighter GMC is considering adding a competitor to the Jeep Wrangler and has discussed the idea with its dealers, according to the Wall Street Journal. Details of the vehicle are unclear, but the report suggested the vehicle could have cues from General Motors' old Hummer brand. The move would broaden GMC's lineup of trucks and SUVs and attract new customers. GMC sold 501,853 vehicles in 2014, making it GM's second-best selling brand. GMC had more volume than Cadillac and Buick combined, though it's still well behind Chevrolet's tally of more than two million vehicles. The notion of a "Wrangler fighter" could be a moving target.

GM reportedly recalling select 2014 Silverado, Sierra pickups over airbag issue

General Motors is recalling 843 2014 Chevrolet Silverado and GMC Sierra Crew Cab pickups, due to a fault with the vehicle's airbags. According to GM, the airbags may not inflate properly in the event of a crash. There haven't been any crashes or injuries associated with this recall, which is always good. Naturally, repairs will be free of charge, and GM will begin contacting affected owners soon.
GM has a lot hanging on the 2014 Chevrolet Silverado and GMC Sierra. Not only is it banking over $12,000 per vehicle on these trucks, as reported by Automotive News, but GM is counting on the Sierra and Silverado to take the fight to cross-town rivals Ford and Ram. The F-150 and Ram 1500 have been on a tear over the past few years, with fresh updates, advanced powertrains, and plenty of solid press while the GM trucks have been waiting for the 2014-model-year upgrades.
It's still entirely too early to judge the Sierra and Silverado, particularly as those 843 recalled trucks make up barely two percent of the over 40,000 units moved so far. But, as AN rightly states, these trucks are the most important vehicles to come out of GM since bankruptcy, with about 60 percent of global profits relating to pickups and SUVs. Starting an introduction of such a big product with a recall, however small, is not the preferred way to do things.

2016 GMC Terrain Denali Quick Spin

Here's a bewildering statistic – General Motors sold over 347,000 GMC Terrain and Chevrolet Equinox crossovers in 2014, making the Theta platform twins the best selling vehicles in their segment. GM sold more Equinox/Terrain crossovers than Honda did CR-Vs, Ford did Escapes, and Toyota did RAV4s. After a week behind the wheel of the 2016 Terrain Denali, we can't fathom why GMC's entry, which accounts for nearly a full third of GM's annual small CUV sales, has been so popular. An inefficient engine, cheap interior plastics, uncomfortable seats, a shortage of technology, and a high price left us questioning why anyone would order this Denali over a Titanium-trim Ford Escape, a Jeep Cherokee Limited, or a Hyundai Santa Fe Sport with the Unlimited Package. Driving Notes While looks are subjective, we'd posit that GMC didn't go far enough with its 2016 mid-cycle refresh. New accents on the front bumper, a tweaked grille surround, and LED running lights round out the changes up front, while the rear gets a slightly different bumper. GMC claims there's a new hood, although we challenge you to pick out the differences – here are the official galleries for the 2013 and 2016, if you'd like to try. GMC missed a tremendous opportunity here. New headlights, some restyled taillights, and tweaked mirrors would have given the impression of a more significant refresh. As it stands, these changes don't add up to much. GMC also claims it made changes in the cabin, adding a "revised instrument panel center stack." Aside from the missing CD slot, which has been replaced with an oddly shaped and not terribly useful shelf, it's hard to spot much of a difference. The Terrain Denali's cabin materials feel cheap. You'll be spending at least $35,000 to park one of these in your driveway, but aside from the leather-and-faux-wood steering wheel, no material feels worthy of that price tag inside. The lower dash plastics are hard and scratchy, the center stack feels hollow and creaks when pressed on, and the too-small shade over the seven-inch display feels flimsy. The upper dash is covered in a cheap-feeling, leather-like material that looks unchanged from when the Terrain Denali debuted back in model year 2013. These materials don't make sense in a vehicle that, as tested, exceeded $41,000. The most egregious thing about the refreshed Terrain is the lack of content.