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General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

2015 GMC Yukon erupts into flames during Anaheim test drive [w/video]

A 2015 GMC Yukon burst into flames while on a test drive in Anaheim, CA on Sunday after smoke filled the cabin. Residents of the neighborhood where the driver abandoned the redesigned Yukon reported hearing a series of small explosions (likely the tires, based on the video), according to a report from KTLA and The Los Angeles Times.
No one was injured in the incident, which The Times reports occurred after a possible oil or fluid leak. As you can see in the image above, the Yukon was engulfed in flames, although the Anaheim Fire Department was able to put out the blaze in about 15 minutes.
"We're very lucky that no one got hurt, and it was in an area that... was safe," Lt. Tim Schmidt of the Anaheim Police Department told KTLA reporters. "If there was any place that was going to be safe, it would be this area. It's very open. It worked out for us."

Google Earth helps sheriff's department find stolen car [w/video]

A stolen-vehicle case opened back in March was recently solved with the help of a property owner using Google Earth, a virtual globe and mapping service similar to Google Maps, ABC News reports. The man, who remains anonymous, found the stolen GMC Yukon while he was surveying his property in George County, Mississippi, using the map service and, judging by the top-down satellite image, thought he found a "shooting house" on his hunting grounds.
When he drove out to the suspicious structure, he realized it actually was a sport utility vehicle wedged in thick brush about 70 yards from the nearest road, so he called the police.
Law enforcement officers had arrested a female suspect in the case earlier based on eyewitness accounts, but didn't prosecute her because the stolen SUV hadn't been found. Ben Brown, a lieutenant detective with the George County Sheriff's Department, says that he ran the plates and confirmed the SUV was the stolen vehicle the department had been looking for.