2024 Gmc Sierra 1500 Denali Ultimate on 2040-cars

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GM tinkering with Silverado, Sierra model mix amidst strong early sales

Variety, as they say, is the spice of life. That's a lesson that is currently being taught to General Motors, because despite a strong showing from its 2014 Chevrolet Silverado and GMC Sierra, the General's pickup sales still can't best those of cross-town rival Ford.
With 59,163 trucks moved, GM fell just over 1,000 units short of toppling Ford, and one of the main reasons for that, according to GM's chief sales analyst, was due to a lack of variety in the engines and body styles available on dealer lots. "We are still over-weighted toward crew-cab V8 trucks. Our light-duty mix will moderate over time as our launch progresses," said Kurt McNeil.
Loading dealers with the popular combination of the 5.3-liter V8 and the four-door, Crew Cab body style was intentional during the truck's launch, but as supplies of leftover 2013 models, which are being sold at heavy incentives, are beginning to wane, both budget-conscious and high-dollar buyers are looking elsewhere instead of at the volume model pickups.

2015 GMC Sierra Elevation Edition goes dark, looks good

Forget about the so-called sporty Chevrolet Silverado Rally Edition. If you want a General Motors pickup with some added style, this one looks like a more cohesive, well-done package to our eyes (though it's also not "sporty," despite GM using that term over and over again). It's called the GMC Sierra Elevation Edition, and it hits dealerships later this year.
For its more stylish truck, GMC has fitted the 2015 Sierra Double Cab with a body-colored grille surround, door handles, mirror caps, side moldings and bumpers. The truck also rides on black 20-inch aluminum wheels.
The Elevation Edition, which GMC contends qualifies as a sport truck, comes standard with the Sierra's 285-horsepower, 4.3-liter V6, though buyers can opt for the more powerful 5.3-liter V8 with 355 hp. Other standard goodies include OnStar with 4G LTE connectivity and Bluetooth, all housed in the 4.2-inch Intellilink color display.

2014 Chevy Silverado, GMC Sierra first pickups to ace updated NHTSA tests [w/video]

General Motors has just become the first pickup truck manufacturer to receive five-star overall vehicle scores in the National Highway Traffic Safety Administration's New Car Assessment Program. The updated safety standards, which went into effect in 2011, are more strenuous than the previous NHTSA curriculum and involve collecting both more and more substantial data, reflecting the improved safety inherent in newer vehicles. This feat is made more impressive by the fact that both Ford and Ram have released brand-new trucks since the new testing went into effect - GM's victory is no technicality.
The rating only applies to the redesigned, light-duty Silverado, Sierra and their upmarket variants, High Country and Denali, respectively, while only Crew Cab variants were tested. Considering that the four-door body style will make up 60 percent of GM's light-duty truck sales, the exclusion of the other variants seems reasonable.
This news is sure to be yet another feather in GM's pickup-oriented cap. Be sure to scroll down for video of the crash testing, as well as the full press release from General Motors.