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Despite strong profits, GM still fighting flat market share

Looking at the progress General Motors has made since it entered bankruptcy, it's easy to forget that the company still has a long way to go before it's the juggernaut it once was. A recent report from Reuters points out that, while GM is making money, it isn't making any gains in terms of US market share. Quite the opposite, really. Consider this factoid: In 1963, nearly half of the cars sold in the United States were from Chevrolet, Cadillac, Buick, GMC or Pontiac. Now, the company's US market share is stagnant at 17.9 percent. That same number is half of just Chevy's 1963 market share. This is all despite GM going on a binge replacing or updating its models. "Market share increases are not instantaneous," Mark Reuss told Reuters at the 2014 Detroit Auto Show. "We've got a lot of baggage. Don't underestimate what people though of us, or these brands, through these hardships and 30 years." The reasons for the stagnant market share are numerous. Reuters points out that retooling of factories and a focus on limiting incentives are both good things for profit, but not necessarily for market share. There's also the troubling turnover of the brand's marketing department. These issues don't change the fact that Chevrolet has lost 1.4 percent of its market share in two years, and that Cadillac - arguably GM's most improved brand overall - has lost 1.2 percent in the same period. Part of that can be blamed on GM's avoidance of fleet sales in favor of more profitable customer sales. "Our focus has really been on retail and that's where we've got the growth," said Alan Batey, GM's interim global marketing boss. "We want to grow GM and that means growing market share and profits, but it's not at all costs," Reuss said. News Source: ReutersImage Credit: paul bica - Flickr CC 2.0 Earnings/Financials Buick Cadillac GM GMC sales profits

GM announces four new recalls, 507k vehicles affected

428,211 of these vehicles are located in the United States, 57,706 are in Canada, and 20,956 are in other markets. In its seemingly never-ending string of recalls, General Motors today announced four new campaigns covering some 506,873 vehicles. 428,211 of these vehicles are located in the United States, 57,706 are in Canada, and 20,956 are in other markets. First up is the 2013-14 Chevrolet Cruze, which is being recalled because "the inflator in the driver's front airbag may rupture and/or the airbag may not inflate during airbag deployment," according to GM. This could shoot metal pieces of the inflator into the cabin, injuring occupants during a crash. What's more, GM says that if the airbag does not inflate, this could, obviously, increase the risk of injury to the driver. A total of 29,019 Cruzes are affected in the United States, with an additional 4,066 units being recalled in Canada. The largest of the four recall campaigns involves four-wheel-drive versions of the 2014-15 Chevrolet Silverado and GMC Sierra, as well as the 2015 Chevy Tahoe, Suburban, GMC Yukon and Yukon XL. A grand total of 392,459 vehicles are affected in the US, with 53,607 more found in Canada, and an additional 20,874 in other markets. Here, the transfer case "may electronically switch to neutral without input from the driver," GM states. The automaker adds that if this occurs while the vehicle is moving, power will not be sent to the wheels. On top of that, if the vehicle is parked, it may roll away unexpectedly if the parking brake has not been set. In smaller recall news, 4,794 2013-14 Chevy Caprice police cars and SS sedans are being recalled in the US. According to GM, "If the motor gear teeth become stripped, the wipers may not operate" in these models. Lastly, 1,939 2014 Chevy Corvettes fitted with the FE1 or FE3 suspension are being recalled in the US "to repair a possible insufficient weld in the rear shocks that could lead to a fracture and/or reduce the shocks' service life." In Canada, 33 additional vehicles are affected, as are 82 more 'Vettes that were exported to other markets. General Motors is aware of one injury regarding the Cruze recall, and is not aware of any crashes or injuries in the other three recalls. Scroll down for the automaker's official release. GM Announces Four Vehicle Recalls DETROIT – General Motors (GM: NYSE) today announced four safety recalls covering 428,211 vehicles in the United States.

Why 2015 is going to be a huge year for trucks

Nissan chief executive Carlos Ghosn took center stage to introduce the 2016 Titan last week at the Detroit Auto Show. He spoke of the truck's new features, impressive Cummins V8 diesel engine and the extensive amount of time and money required to build a modern, competitive pickup truck. "We have done all of this because we see opportunity – an opportunity in the unmet needs of today's American truck customers," Ghosn said. He was speaking about the Titan, but his thoughts echo the industry's mindset: When it comes to trucks, find an opportunity and attack. Even with CAFE regulations looming and fickle consumer preferences, investing in trucks is a no-brainer for automakers. Some consumers will always need a truck for their job or lifestyle. And some people will always want one, whether they need it or not. With that in mind, here are four reasons why the pickup-truck sector is more important than ever and poised for growth in 2015. View 24 Photos The Nissan Titan Is Back Okay, it never left, but the Titan hadn't been redesigned since its launch in 2003, and Nissan sold more NV200s than Titans in 2014. It's an understatement to say the truck was languishing. That all changes with the 2016 model. The Titan will come in two variants, a traditional fullsize competitor and the Titan XD. The XD will lead the market launch, and it arrives late this year. It's pitched as a "whitespace" offering, Nissan sales and marketing vice president Fred Diaz said. The idea is to offer something in the general size and price range of a fullsize truck, but also have some of the capability of a heavy-duty truck. The XD uses a fully boxed ladder frame, the chassis design from Nissan's commercial division, and the wheelbase is about 20 inches longer than other Titan models. The XD, which Nissan is calling the flagship of the line, will be the only model with the 5.0-liter Cummins turbodiesel V8. It produces 310 horsepower and 555 pound-feet of torque, while being able to tow 12,000 pounds. V6 and V8 gasoline models will also be offered on the Titan XD and the standard, non-XD model. When production ramps up, the Titan will be sold with several cabs, beds and trims. New features include trailer sway control, an integrated trailer brake controller, more storage options in the cabin and even laminated front and rear side glass to reduce outside noise. All of this has given Nissan fresh confidence in an area where it admittedly has been lacking. "We can compete," Diaz told Autoblog.