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Deep discounts — $12K, $13K, $16K — are fueling a pickup price war

Heavy discounts of up to $16,000 per vehicle are fueling a "truck war" among full-size pickups sold in the United States by the Detroit Three, a Reuters analysis shows. Strong U.S. sales this year of the highly profitable big trucks have helped offset lagging passenger car sales. But it is not clear how much of the truck demand is linked directly to ample factory incentives and dealer discounts, or how far sales might decline without those subsidies. A Reuters survey of Ford, General Motors Co's Chevrolet and Fiat Chrysler Automobiles's Ram truck dealers across the United States indicates stores are offering deep discounts the country's bestselling full-size pickup trucks. "The walls are not crashing down on full-size trucks," said Sam Fiorani, vice president of global vehicle forecasting at AutoForecast Solutions in Chester Springs, Pennsylvania. Detroit-based automakers want to keep cranking out their high-margin trucks, he added, and "giving up a little of the profit is the cheapest way to do it." Stores are offering discounts of up to $12,000 on the 2018 Ford F-150, which remains the best-selling vehicle in the country, recording more than 80,000 sales in May. Discounts run up to $13,000 on the 2018 Chevrolet Silverado and as high as $16,000 on the Ram 1500. Average transaction prices for full-size pick-ups range from around $42,000 to $45,000, industry analysts and automakers say. All three companies are spending furiously - GM and Fiat Chrysler to help sell off carryover 2018 trucks to prepare for redesigned 2019 models, and Ford to sustain its long-held sales crown. A supplier fire that temporarily shut down production of the F-150 last month "changed the game," said Jeff Schuster, senior vice president of forecasting at LMC Automotive in Troy, Michigan said. The supply halt nudged Ford's crosstown rivals "to ratchet up incentives on the current models to go after weakness at Ford," he said. Deals advertised on the companies' official websites range from rebates and low-interest loans to ultra-cheap lease rates, but they are not telling the whole story. Ford, for instance, advertises a $2,000 rebate and a $500 financing credit on sales of certain F-150 models. But James Collins Ford in Louisville, Kentucky, is offering discounts of up to $12,215 on the 2018 F-150 XLT SuperCrew 4x4. The price cuts are even steeper at a number of GM and Fiat Chrysler dealers. Quirk Chevrolet is selling the 2018 Silverado 1500 Double Cab at $13,000 off sticker.

The biggest gas-guzzlers of 2024: 'The Meanest List' is the opposite of greenest cars

In some circles — especially some automotive circles — bigger is better. This explains the Hummer, for example. In its so-called “Meanest List” of a dozen models, the American Council for an Energy-Efficient Economy (ACEEE) makes no apologies for berating “the worst-performing mass market automobiles” sold in 2024 in the U.S. The most diminutive car on the list is a Chevy Corvette Z06. At the top of this particular heap is the Mercedes-Benz AMG G63, a gas-powered SUV that the environmental agency says was “the worst-performing vehicle of the more than 1,200 models assessed by Greener Cars and has an annual fuel cost over $4,000.” Not to mention its MSRP of around $184,000. Rank Make & Model Powertrain Green Score MSRP Estimated Annual Fuel Cost* 1 Mercedes-Benz AMG G63 Gas 20 $184,000 $4,242 2 Ram 1500 TRX 4x4 Gas 22 $98,335 $3,819 3 Ford F150 Raptor R Gas 24 $79,975 $3,777 4 Cadillac Escalade V Gas 26 $152,295 $3,388 5 Dodge Durango SRT Gas 26 $74,995 $3,332 6 Jeep Wrangler 4dr 4X4 Gas 27 $35,895 $3,260 7 Jeep Grand Wagoneer 4x4 Gas 28 $91,945 $3,058 8 Mercedes-Benz G550 Gas 28 $143,000 $3,186 9 GMC Hummer EV SUV EV 29 $98,845 $1,746 10 GMC Sierra Gas 29 $37,700 $3,069 11 Chevrolet Corvette Z06 Gas 30 $114,395 $3,169 12 Mercedes-Benz Maybach S680 Gas 30 $234,300 $3,031 *ACEEE analysis using EIA data of the annual cost of driving 15,000 miles In terms of numbers, the dirty dozen of the meanest includes seven SUVs and three trucks. Lonely at the middle of the list is the sole electric, the GMC Hummer EV, which weighs in at 9,000 pounds. The council notes that “though EVs have lower emissions than similarly sized gasoline models, the Hummer demonstrates that size and efficiency, not just fuel source, are important factors in a carÂ’s environmental impact.” ItÂ’s also worth reminding prospective buyers that the average fuel cost of a vehicle on the “Greenest List” eats up only a fifth of the fuel cost of a vehicle on the Meanest List, “showing that greener options can also be more affordable.” The ACEEE also put out a "Greener List" of efficient gasoline and hybrid cars that don't require plugging in.  By the Numbers Green Cadillac Chevrolet Dodge Ford GMC Hummer Jeep Maybach Mercedes-Benz RAM Emissions Fuel Efficiency Green Automakers Truck SUV Electric Hybrid

2020 GMC Sierra HD pricing announced

Just as with its Chevy twin, pricing for the 2020 GMC Sierra HD has been revealed. Unlike the Chevy, though, prices haven't dropped across the board. The ultimate base prices for the 2500 HD and 3500 HD are technically less than the 2019 models at $37,195 and $38,395 respectively, but that's because those are the reintroduced regular cab models. Matching up the body styles of the last year's cheapest Sierras with their new equivalents, and the prices have crept up a few hundred dollars. But the next highest trim level, SLE, drops in price by nearly $2,000 between equivalent trucks. Equivalent SLT trucks are up nearly $2,000 each, though, and the base Denalis have gone up by about $7,000. This is due in part to the 2020 Sierra Denali no longer being offered with two-wheel drive. Comparing the old and new four-wheel drive models, the price is still up by about $4,000. While the new Sierra HD is only more affordable than the last one in certain circumstances, they all feature more capability. The standard 6.0-liter gas-powered V8 makes an extra 41 horsepower and 84 pound-feet of torque than the old one for a total of 401 horsepower and 464 pound-feet of torque. The 6.6-liter diesel V8 still makes 445 horsepower and 910 pound-feet of torque, but it now gets a 10-speed automatic transmission. Maximum fifth-wheel towing has increased, too. For the 2500, that number jumps from 15,400 pounds to 18,500 in the new model. For the 3500, fifth-wheel towing goes from 23,100 pounds to 35,500 pounds for the new truck. And of course, you can get GMC's fancy MultiPro tailgate on the new Sierra HD. One final note on the Sierra HD's pricing: it has the highest base price of the full-size heavy duty trucks. The Ford F-250 Super Duty is the cheapest at $34,745 and is closely followed by the Ram 2500 at $35,090. The full range of GMC Sierra HD pricing is listed below: Sierra 2500 HD Regular Cab Sierra: $37,195 SLE: $41,595 Double Cab Sierra: $39,795 SLE: $43,595 SLT: $52,195 Crew Cab Sierra: $41,595 SLE: $45,395 SLT: $53,995 AT4: $59,295 Denali: $65,295 Sierra 3500 HD Regular Cab Sierra: $38,395 SLE: $42,795 Double Cab Sierra: $41,195 SLE: $44,995 Crew Cab Sierra: $42,795 SLE: $46,595 SLT: $55,195 AT4: $60,495 Denali: $66,495 Update: The estimation of price difference between 2019 and 2020 Sierra Denalis has been corrected. Additional clarification of Denali price changes has also been added.