2004 Ford Thunderbird on 2040-cars

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Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

J Mays' legacy

Mays is by far not the first designer to use heritage design cues in his work.
The announcement that J Mays will be leaving his chief creative officer role at Ford Motor Company on January 1 ends a 13-year run in one of the industry's top design roles. While best known for having a hand in reborn classics like the Volkswagen New Beetle, Ford Mustang and Thunderbird (above), Mays' legacy is more complicated and nuanced than being considered the father of what is known as "retrofuturism".

Driving the 2021 Chevy Tahoe and big news from Hyundai | Autoblog Podcast #640

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by News Editor Joel Stocksdale. They discuss some of the big trucks Joel drove: the 2021 Chevy Tahoe and a Mil-Spec-modified Ford F-150. After that is a look at the latest car news including Trofeo versions of Maserati's sedans, Hyundai's new electric brand called Ioniq, and the BMW M3 Touring station wagon and Hyundai Elantra N-Line. They wrap things up with some musings on anniversary of the 19th Amendment to the Constitution and how cars played a role in it. Autoblog Podcast #640 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Reviews2021 Chevy Tahoe Mil-Spec Ford F-150 Maserati Ghibli and Quattroporte Trofeo models revealed Ioniq becomes EV brand for Hyundai 2021 Hyundai Elantra N Line revealed BMW finally announces an M3 station wagon The 19th Amendment and how cars fit in Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video: Government/Legal Green Podcasts BMW Chevrolet Ford Hyundai Maserati