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J Mays on the 2015 Ford Mustang

J Mays, head of design at Ford, may be retiring from the company after 16 years, but not before showing the world his swan song: the 2015 Mustang. Ford officially revealed its new coupe and convertible to the public at events around the world on Thursday, including a live unveiling on ABC's Good Morning America, and Mays was in attendance at the automaker's home event in Dearborn, MI, which is where we caught up with him for a few words about his new baby.
"It's a joy" to design the Mustang, Mays told Autoblog, adding that this sixth-generation coupe is his "favorite design so far." Of course, the 2015 model takes cues from all of the generations that came before it, but Mays said it was important to edit down the specific elements from previous models, leaving just enough off to let the customer "participate and fill in the blanks."
"If it doesn't sell itself, you probably aren't a Mustang fan."

Consumer Reports: Ford Fusion fun but flawed; Mitsubishi i-MiEV slow, chintzy [w/videos]

Waiting for a Ford compliment from Consumer Reports these days is like waiting for a low-cost new product from Apple. So we weren't really expecting a glowing review of the 2013 Ford Fusion when CR got its hands on the car. The institute's crew bought three different versions of the Fusion (Hybrid, 1.6-liter EcoBoost and a Titanium with the 2.0-liter EcoBoost) to put through its barrage of tests, and while we aren't too surprised by some of the findings, they're still interesting nonetheless.
CR praises the Fusion for its "eye-catching" design and says that the sportier Titanium trim level is the best-handling midsize sedan they've ever tested, but that's about where the good news ends for Ford. The Fusion Hybrid also posted the best-ever fuel economy CR has recorded in a midsize sedan, but the only problem is that their number was 39 miles per gallon combined - far less than Ford's 47 mpg rating for city, highway and combined. As expected, CR also dinged the Fusion for its MyFord Touch, but some of the other gripes about the car include a cramped cabin and poor fit and finish.
Other Ford products tested this time around include the Focus Electric and C-Max Hybrid. Like the Fusion, CR's observed fuel economy of 37 mpg for the C-Max fell well short of Ford's advertised 47-mpg rating, and both cars were criticized for the use of MyFord Touch. CR notes that the Focus Electric's interior is also cramped, with the battery pack taking up a lot of cargo space.

Ford idling Michigan Assembly Plant to trim Focus, C-Max supply

Ford will be putting the brakes on production at its Michigan Assembly Plant in Wayne, MI, idling production during the weeks of October 28 and December 16. Ford is citing the first drop in US sales in 27 months, a 4.2-percent dip in September, as the impetus for trimming their supplies, according to Automotive News.
Ford's deft management of its supplies has been part of its success over the years, and seeing supplies of Focus and C-Max, the two vehicles built at MAP, rise from 58 and 108 days, respectively, to 71 and 122 days over the span of a month was apparently all that was need to justify the trimming. As AN points out, the rule of thumb for many automakers is to maintain a 60-day supply of vehicles.
"Ford has been focused on keeping their pricing in check. Their operating margin is in double digits. Nobody else is there and they're obviously very proud of that," Alan Baum, an auto analyst with Baum & Associates told AN. Keeping the supply chain operating smoothly and not increasing supplies too much is crucial to that healthy profit margin. After all, a large supply lowers prices ,which, in turn, cuts profit. So while this news might not be great for employees at MAP, who now have an extra two weeks of vacation time, it's far from a sign of problems in Dearborn. Quite the opposite, actually.