1956 Ford Thunderbird on 2040-cars

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Detroit 3 to implement delayed unified towing standards for 2015

Car buyers have a responsibility to be well-informed consumers. That's not always a very simple task, but some guidelines are self-evident. If you live in a very snowy climate, you generally know a Ford Mustang or Chevrolet Camaro might not be as viable a vehicle choice as an all-wheel drive Explorer or Traverse, for example. If you want a fuel-efficient car, it's generally a good idea to know the difference between a diesel and a hybrid. But what if it's kind of tough to be an informed consumer? What if the information you need is more difficult to come by, or worse, based on different standards for each vehicle? Well, in that case, you might be a truck shopper.
For years, customers of light-duty pickups have had to suffer through different ratings of towing capacities for each brand. For 2015 model year trucks, though, that will no longer be a problem. According to Automotive News, General Motors, Ford and Chrysler Group have announced that starting with next year's models, a common standard will be used to measure towing capacity. The Detroit Three will join Toyota, which adopted the Society of Automotive Engineers' so-called SAE J2807 standards way back in 2011.
The standard was originally supposed to be in place for MY2013, but concerns that it would lower the overall stated capacity for trucks led Detroit automakers to pass. Ford originally passed, claiming it'd wait until its new F-150 was launched to adopt the new standards, leading GM and Ram to follow suit. Nissan, meanwhile, has said it will adopt the new standards as its vehicles are updated, meaning the company's next-generation Titan should adhere to the same tow ratings as its competitors.

Creations n' Chrome Top Notch Mustang is a one-of-a-kind fox

Is there a cooler car from the 1980s and early 90s to mod than a Fox-body Ford Mustang? No, there isn't. If you disagree with us, we suggest you have a look at this 1990 Mustang Coupe, which just might change your mind. Although considering just how extensively modified this car - the Top Notch Mustang from Creations n' Chrome - is, we wonder just how much Ford is left in this old pony.
It rides on a custom race tube chassis that weighs a scant 700 pounds, while carbon-fiber bits and bobs help lower the overall curb weight to a mere 2,400 pounds. When paired with supercharged, 5.0-liter, Aluminator V8 from Ford Racing, the results are, doubtlessly, exciting. 855 horsepower at the rear wheels and 667 pound-feet of torque are available from that force-fed V8 should be just plenty for this car's intended purpose of running in standing-mile competitions.
The Top Notch Mustang is more extreme than just weight savings and a big engine, though. That 5.0-liter is essentially in what's known as a front-mid layout - where the engine is actually behind the front axle. In this case, the 5.0-liter V8 is 17 inches further back than a factory Fox-body, for better weight distribution. As a result, the cabin has been completely overhauled. An SLA front suspension, wheels from HRE, Wilwood brakes and Sparco interior items round out the extensive list of mods.

Ford bumped by Amazon in best-perceived brand list

Back in July, a mid-year study from YouGov found Ford to have higher brand perception than any other company in the US. While Ford failed to top the year-end study, it still has plenty to brag about. The final BrandIndex report shows that online retail giant Amazon edged out Ford for the top ranking, while Subway, the History Channel and Lowe's rounded out the top five spots.
For Ford, it's still an improvement from sixth place in the 2012 study, and, more importantly, it dominated other automakers in terms of brand perception with a clear advantage over Toyota, Honda, Chevy and Volkswagen. To determine how well - or not so well - a brand is perceived, YouGov uses a Buzz score that asks respondents whether they've "heard anything about the brand in the last two weeks, through advertising, news or word of mouth" and whether it was positive or negative. While it isn't clear how many respondents were included, YouGov does point out that Ford had a strong presence in social media, advertising and newsworthy toward the end of the year.
For more details about the study and the top companies, check out the press release posted below.