1956 Ford Thunderbird 3 Speed Overdive Soft & Hard Top on 2040-cars

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Weekly Recap: Matthew McConaughey's star shines brightly for Lincoln

The commercials were a little strange at first, but the ensuing spoofs were hilarious. And all jokes aside, Matthew McConaughey has made a difference for Lincoln. Advertisements starring the Oscar winner launched in September, and the results have been impressive. The number of customers clicking on Lincoln.com to check out the MKC – the crossover McConaughey pitched – has tripled since the ads began airing, a spokesman told Autoblog. They also generated 4.4 million views on YouTube and spawned parodies by Ellen DeGeneres, Conan O'Brien, South Park and Jim Carrey on Saturday Night Live, which racked up another 15 million views. Most importantly, Lincoln's sales have increased 15 percent through November, helped significantly by the strong launch of the MKC. Without the addition of the MKC, Lincoln's sales would have been essentially flat last year. The MKC has received solid reviews from consumers and the press, though it has had several recalls. "The overwhelming response to the MKC campaign sparked truly great awareness for Lincoln," Andrew Frick, Lincoln group marketing manager, said in a statement. Now Lincoln has launched another round of spots, which kicked off New Year's Day during college football bowl games. This time, McConaughey is hawking the MKZ sedan and its hybrid sibling. The spots, called Diner and Balance, use the same artistic formula as the earlier ads, with McConaughey intoning seriously about the cars in dramatic settings. They were shot over two days in Los Angeles and were directed by Nicolas Winding Refn, a Danish filmmaker who directed the 2011 move, Drive. The ads continue Lincoln's multiyear deal with McConaughey, who has said he's been long been interested in the brand. He starred in the 2011 thriller, The Lincoln Lawyer, as a defense attorney who worked out of a Town Car, though that was before his deal with Lincoln. In one of the earlier ads, McConaughey claims: "I've been driving a Lincoln since long before anybody paid me to drive one. I didn't do it to be cool. I didn't to it to make a statement. I just liked it." That sentiment appears to have worked for the MKC's launch, and with this new advertising blitz, Lincoln hopes it carries over to the MKZ. Other News And Notes Infiniti Q30 spied in winter testing Infiniti is continuing development work on the Q30 small crossover, and we've recently captured it during winter testing.

Are you the next Ford Edge? [UPDATE]

What looks to be the next Ford Edge has been leaked in an apparent corporate Powerpoint presentation deck. Despite the thumbnail image's blurry and pixelated quality, it appears as if the next generation crossover will be staying close to its current aesthetic despite an all-new front clip with redesigned grille, headlamps, and lower fascia with integrated fog lights.
The upscale-minded Blue Oval CUV is due for a redesign in 2015, having just received a mid-cycle refresh for 2011. It isn't clear what changes lie beneath the new skin, either in terms of mechanicals or interior refinement, but we suspect Ford will be looking to put some distance between the next generation model and the new Escape, which is suddenly much more car-like and not that far off the more expensive Edge in terms of overall size, power or refinement.
UPDATE: Substituted clearer image - thanks, Sean!

Ford reveals EcoBoost-powered Riley prototype for Daytona 24

It's not the first time Ford has participated in the Daytona Prototype class as an engine supplier, but in revealing this new EcoBoost V6-powered Riley Technologies prototype for the new United SportsCar Championship, Ford is making a statement: "We want to show Ford EcoBoost's capabilities as an engine that provides both performance and fuel economy, on and off the track," says Jamie Allison, director of Ford Racing.
In addition to supplying the 3.5-liter twin-turbocharged V6, Ford had its production designer Garen Nicoghosian give the racecar brand-inspired design cues with support from Ford Racing chief aerodynamicist Bernie Marcus.
The car is scheduled to compete at next year's Rolex 24 at Daytona on January 25-26, but before that, Michael Shank Racing is working with Ford at another goal. Driving his Ford Thunderbird, NASCAR champion Bill Elliott set the track's top speed record at 210.364 miles per hour during a qualifying run for the Daytona 500 - way back in 1987 -- and Ford thinks it's about time for that record to fall. What better time the introduction of this new Ford-powered Daytona Prototype? Michael Shank Racing plans to use the twin-turbo V6-powered racer to beat Elliott's record, and it expects to begin prepping for the top-speed run on October 9. Scroll down for the full press release below on Ford's latest race effort.