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Malcolm Gladwell reflects on engineering, recalls, and compromise

Journalist Malcolm Gladwell has made a career taking on big, complicated topics and humanizing them to make the unwieldy understandable. He has already done this in bestsellers like The Tipping Point and Outliers, and now he has brought the same approach to automotive recalls in a long piece for The New Yorker. The article titled The Engineer's Lament is framed around an interview with the former head of Ford's recall office about the famous Ford Pinto campaign where the position of the compact's fuel tank could cause it to explode in rear-end collisions. Plus, there are detours into Toyota's unintended acceleration cases and the General Motors ignition switch problem. While all the history is illuminating, the heart of the story comes from an examination at the thought process of engineers, and how their thinking differs from other professions. Gladwell comes off as sympathetic to auto engineers in this piece. While he admits that they often approach problems in a sterile way, the writer doesn't try point that out as a failing. It's merely a fact to be understood. The story itself is quite lengthy, but well worth a read if you have the time for an insiders view into how these recalls are assessed on the inside.

Most American Cars | Honda Makes the Top 10 List

The car built with the most American/Canadian parts content is the 2021 Ford Mustang GT – with the manual transmission, specifically, no less – giving Ford a second consecutive year atop the American University Kogod Business School annual "Made in America Auto Index. We already knew that it doesn't get much more American than a V8 pony car, but now we've got the numbers to prove it.  Ford's iconic coupe takes the number one slot pretty convincingly this year, with 88.5% of its components coming from U.S. or Canadian sources. Appropriately, though perhaps confusingly, 21 models made the top 10 list in 2021. As you may have surmised, this is the result of multiple ties. Note also that many models appear more than once to account for variants built with parts from different sources. The top-ranked Mustang is a perfect example; The automatic drops into into a tie for 10th, right next to the EcoBoost model and Ram's 1500 Classic with the 3.6L V6.  The "America" theme runs pretty strongly through the top "10," with the Chevrolet Corvette sitting pretty in second place, followed by all three variants of Tesla's Model 3 electric car. Honda also makes several appearances thanks to its rather significant U.S. manufacturing footprint. Here are the 21 vehicles that make up the top 10 this year – don't worry, it feels just as weird to type as it does to read. Last year's winner, the midsize Ford Ranger pickup, cratered to 16th place, dropping from 70% American parts content to just 45%. Keep in mind, however, that the pandemic has forced automakers to source parts outside of their normal supply chains, and such drops should be taken with a grain of salt. Kogod noted that the overall proportions of content between manufacturers remained relatively unchanged despite what appear to be significant shake-ups such as this one.  "While the trend TDC for cars assembled in the US is consistent over time, both Daimler and Subaru saw significant drops in their average US content," the summary said. "This may be the result of US shortages of parts and components as the impacts of the covid pandemic created significant disruptions in automotive supply chains." Watch Ford Build a Bronco: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Here's how Detroit is selling more luxury vehicles than Germany and Japan

Now there's an attention-grabbing headline, eh? Although the answer to the riddle - pickup trucks and SUVs - might be somehow deflating, the numbers involved deserve a going over. According to TrueCar's figures (click on the table to enlarge), six of the year's ten best-selling vehicles in the US that sell for a transaction price above $50,000 are body-on-frame, and the Mercedes-Benz E-Class is the only foreigner to crack the top five. Every enthusiast knows that pickup trucks are 'Murica's most popular vehicle by a colossal margin, and there have been plenty of reports about the popularity of luxuriously appointed trucks and SUVs, but compare these figures from TrueCar: 70 percent of Chevrolet Tahoe sales have a transaction price above $50K, and The Bowtie is expected to make $3.9 billion in revenue on 66,945 predicted high-dollar sales; 95.1 percent of E-Class sales break $50K, so the German company will make $4.0 billion on 67,006 predicted sales in that pricing sphere. It's about the only time you'll see the Tahoe ranked right next to Mercedes' bread-and-butter sedan. Ram is ahead of those two with $4.2B coming from $50K-plus sales. The Ford F-Series does almost as much revenue as the next three combined, with an expected $10.8 billion coming from sales of trucks over $50K - more than a quarter of the model's total sales, when a base F-150 can be had for about $26,000. Yes, the Germans make a lot more money on fewer sales, but considering the comparison, the bottom line isn't too troubled by such facts. Weighing like-for-like, the full-size Ford walks it in every category; elsewhere, the Chevrolet Silverado outsells the Ram, but the Ram outsells the Chevy by 6.7 percent above $50K. And for all the flak GMC takes over swapping out grilles, the Sierra also outsells the Chevy in the well-appointed segment, 16.1 percent of sales versus 11 percent – the Professional Grade brand is a huge profit center for The General. You'll find more info in the TrueCar press release below. TrueCar finds pickup trucks far outsell premium brands among top 10 vehicles over $50,000 Ford F-Series pickup sales over $50,000 surpass combined BMW 3, 5, 7 Series luxury car sales SANTA MONICA, Calif. (December 10, 2014) - TrueCar, Inc., the negotiation-free car buying and selling platform, finds mainstream pickup trucks and sport-utility vehicles dominate U.S.