2000 Ford Taurus Flex Fuel, 3.0, V6 on 2040-cars

Auto blog

UK auto magazine says this is the best car commercial of all time [w/videos]

There have been many great car commercials over the years, but is it possible to define the best? Well, Ad Week recently took a crack at it by rating the top commercials of the year by looking at their view counts on YouTube, but Auto Express took a more democratic approach by putting the decision to a vote. Just after Thanksgiving, Auto Express came up with a list of the 20 popular commercials, and it tasked its readers with choosing the winner for the best car ad of all time. The winner? Honda's 2003 commercial for its then-new European Accord titled "The Cog."
While the ad never aired in the US, most car people have surely seen the impressive Rube Goldberg-style spot. In fact, the only commercial on this list that we saw on US television was the Volkswagen ad "The Force," but many of the others have become viral videos, including transforming and dancing Citroën C4. Of the 19 other commercials that vied for the title of best ad of all time, only the Ford Puma "Steve McQueen" commercial gave Honda a run for its advertising money.
Scroll down to watch Auto Express' top five commercial in order and to check out a press release, then let us know some of your favorite car commercials in Comments.

Ford C-Max Solar Energi takes a recharging station wherever it goes

Companies ranging in size from small startups to major automakers have been experimenting with solar-powered charging stations for EVs and plug-in hybrids. And, of course, people have been powering vehicles with onboard solar panels for quite some time, too. Still, Ford's new C-Max Solar Energi Concept shows the promise of a truly practical implementation of solar on a production vehicle, and it may not be as far off in the future as we had thought.
As we reported a few days ago, the Solar concept makes use of a "concentrator lens" that focuses sunlight onto the Ford's roof-mounted solar panels. The special lens follows the rays of the sun to maximize the amount of charge being fed to the batteries of the car, taking about a day to fully charge the 21-mile, all-electric range of the C-Max Energi. Ford data suggests that combination might be enough to power 75 percent of all trips made by a statistically average driver. In turn, using the sun to power a vehicle could reduce yearly C02 emissions by up to four metric tons when compared with the driver of an average gasoline-powered sedan.
We've got live images of the C-Max Solar Energi Concept, jauntily tilted on its display to best present it's signature solar panels, straight from the CES floor.

Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand perception survey

According to Consumer Reports, the automotive brands that stand out in the minds of car buyers are, in order: Toyota, Ford, Honda and Chevrolet. This news comes after the magazine polled its readers, asking them to take into account vehicle quality, safety, performance, value, fuel economy, design/style, and technology/innovation - which are the factors that car shoppers are most influenced by.
It's important to note that this award is only about perception. In other words, it's perceived quality, not actual quality. "Often, perception can be a trailing indicator, reflecting years of good or bad performance in a category, and it can also be influenced by headlines in the media," said Jeff Bartlett, Consumer Reports deputy automotive editor.
The brand that made the biggest jump in perception amongst Consumer Reports readers is Tesla, which posted an impressive 47-point gain to finish in fifth place. Subaru is also notable for finishing in the top 10, despite being one of the smaller manufacturers doing business in the US. Scroll down below for all the details from Consumer Reports, if you're so inclined.