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Ford tops mid-year ranking of brands in the US

YouGov's mid-year Brand Index rankings of America's best perceived brands has been released, and Ford has found its way to the top. The Dearborn, Michigan based manufacturer beat out online shopping giant Amazon, The History Channel, and home improvement superstore Lowe's, to take the top spot.
Ford jumped from sixth overall in 2012 to first for 2013, but those that have been watching these rankings shouldn't be hugely surprised. Ford was rated the best perceived automotive manufacturer by the same organization last year. The Blue Oval's success on the overall brand rankings is made all the more impressive by the complete lack of other automakers on the list.
YouGov (that is, survey respondents) cited Ford's first quarter of 2013 business, which saw an increase in market share and the best earnings recorded in over 10 years. Successfully launching the Focus and Fusion (pictured) and keeping them fresh in the minds of consumers has also contributed to Ford's best overall score.

Oprah at it again, gives car away on Jimmy Kimmel Live!

Oprah Winfrey loves giving away cars. Not only has she given Pontiac G6 sedans and Volkswagen Beetle retro-mobiles to everyone in the audience of her past show, but the other night on Jimmy Kimmel Live! she gave another car away to one lucky audience member, while yelling her now-famous line: "You get a car!"
Although the acting of Oprah and Jimmy Kimmel was obviously staged for this giveaway, the reaction from the woman in the audience was genuine shock as she found out that she had just won a new Ford Fusion Energi. Congrats!
Not to take away from what Oprah and Jimmy pulled off, but our cynical sides have to wonder if there isn't more than just a little coincidence that this giveaway took place on the same day that Ford announced a fuel economy reduction for the C-Max hybrid. You be the judge... Scroll down to watch the short clip from the episode.

Ford's Mulally makes shortlist for Microsoft CEO

Ford CEO Alan Mulally has made the short list to take over tech giant Microsoft, lending further credence to rumors that the 68-year-old former Boeing exec would ditch Dearborn and move to Redmond.
The report comes from Reuters, which claims that alongside Mulally, former Nokia CEO Stephen Elop and three candidates from within Microsoft are on the short list to succeed Steve Ballmer at the company's helm, although previous reports claim the Ford exec is the number one candidate. Mulally is currently working without a contract, although Bill Ford seems to believe that he isn't likely to depart. Despite this belief, Ford was quoted just last month talking about the depth of talent on the Blue Oval's executive team.
"There is no change from what we announced last November. Alan remains fully focused on continuing to make progress on our One Ford plan. We do not engage in speculation," said Ford spokesman Jay Cooney.