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Mark LaNeve named head of Ford US sales and marketing
Thu, Jan 8 2015Ford continues to rework the positions of its top marketing executives as Jim Farley moves to take over the Blue Oval in Europe and Stephen Odell becomes head of global sales. The latest shift brings Mark LaNeve in as the new vice president of US marketing, sales, service and dealer relations, effective February 1. LaNeve replaces John Felice, who is retiring. Felice was with the automaker for the last 30 years and held his most recent job since November of 2013. In addition to coordinating marketing and sales, LaNeve's other duty is to build "innovative new digital communications and transforming the retail experience for customers," according to the automaker's press release announcing the change. He reports to both Odell and Joe Hinrichs, Ford's boss of the Americas. LaNeve has a long history in the auto industry. He spent a portion of his early career with Cadillac but eventually was hired as the CEO of Volvo Cars North America. He also headed up US marketing at General Motors for several years in the 2000s. Since 2012, LaNeve has been the chief operating officer at Global Ford Team, which is responsible for the company's worldwide advertising. There's an interesting challenge ahead of LaNeve in leading the Blue Oval's US marketing and sales in 2015. Ford was the bestselling auto brand here in 2014 but overall sales fell about 1.1 percent. According to Automotive News, the company's market share dropped to 14.9 percent, a one-percent reduction and the lowest level since 2008. Read below for the automaker's official announcement of LaNeve's new job. JOHN FELICE RETIRING AFTER 30 YEARS; FORD NAMES MARK LANEVE TO LEAD U.S. MARKETING, SALES AND SERVICE TEAM John Felice is retiring as vice president, U.S. Marketing, Sales and Service, after 30 years of service Mark LaNeve, named vice president, U.S. Marketing, Sales and Service and elected a Ford Motor Company officer; former chief operating officer at Global Team Ford brings nearly three decades of automotive marketing and sales experience to Ford Ford Motor Company [NYSE: F] announced today changes in its senior leadership team as it continues to deliver and accelerate the company's One Ford plan while driving for product excellence and innovation. John Felice, vice president, U.S. Marketing, Sales and Service, has elected to retire after 30 years at Ford, effective Feb. 1, 2015.
More 2015 Ford Mustang pricing information leaks [UPDATE]
Tue, 20 May 2014The big news this morning was that the 2015 Ford Mustang would start at $24,425, including its destination pricing. The big news this afternoon is, well, bigger.
Mustang6G.com has come up with what it claims is pricing info for the entire Mustang line, rather than just the V6. That means we know all about the EcoBoost and GT prices now, which, when combined with the dealer order sheets we reported on last week, gives us our clearest look yet at how the Mustang can be outfitted (we're still a bit short on pricing info for some standalone options, like paint premiums and such).
The base EcoBoost starts at $25,995, while the GT rings up at $32,925.
MotorWeek relives '80s coupes with Dodge Daytona, Ford Escort EXP
Thu, Aug 6 2015Get ready for a wave of nostalgia and the rapid realization of the huge progress in performance cars over the last 30 years. For its latest Retro Review, MotorWeek takes a look back at two, front-wheel drive coupes from the '80s that seem to have entirely vanished from the roads today. Both the 1986 Dodge Daytona CS and the 1986.5 Ford Escort EXP were considered affordable, sporty options in their day, but the passage of time hasn't been kind to either of their specs. The Daytona certainly looks the part of a performance machine with a body that's reminiscent of other '80s coupes, like the third-gen Chevrolet Camaro. However with 146 horsepower and 170 pound-feet of torque from a 2.2-liter turbocharged four-cylinder, acceleration wasn't exactly a strong suit. MotorWeek complained about copious torque steer, as well. The optional CS suspension upgrade package on this Daytona was apparently a nod to Carroll Shelby who was working with Dodge at the time. If anything, the Escort EXP withstands the test of time even worse. As a two-seat coupe, you might have expected Ford's engineers to really turn up the performance to fit the sporty image that the exterior conveyed. That didn't really happen, and depending on which model buyers ordered, they got either 86 horsepower with a 1.9-liter engine or the "high-output" version of that mill with 108 hp.