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Ford Australia pulls the ol' talking car prank
Mon, 07 Apr 2014Siri from Apple has proven that being able to talk to your technology doesn't always work perfectly. But what if it could eventually go far enough to give a personality to inanimate objects like our cars? Ford took just this path to comedic effect by playing a prank on many unsuspecting Australians, in a new commercial for its EcoSport compact crossover.
The Aussies seem very nonchalant about having a random parked car talk to them, and they seem surprisingly game when it asks them to get in, call a celebrity and tell a joke. (We're guessing there are some hilarious outtakes, too.) Scroll down to watch some folks from Down Under have a conversation with Ford's CUV.
Automotive Grade Linux will be the backbone of your connected car
Fri, Jan 6 2017Creating a backend for a secure, reliable, and expandable infotainment system is costly and time consuming. The Linux Foundation, a non-profit organization, has set out to promote and advance the Linux operating system in commercial products. Automotive Grade Linux, or AGL, is a group within the Foundation that seeks to apply a Linux backend to a number of automotive applications in a variety of vehicles from various suppliers and manufacturers. AGL's goal is to create a common, unifying framework that allows developers and manufacturers to easily implement applications across platforms. Currently, the focus is on infotainment systems, but AGL has plans for instrument clusters, heads-up displays, and eventually active safety software. At CES, a display from Panasonic showed a completely digital and customizable dashboard that allows information and apps to be moved from the gauge cluster to the infotainment screen and back, all through the use of gesture and touch controls. Although the organization has been around for five years, it's really only been in the past three that the group has been working hand in hand with automakers and suppliers. The first two OEMs to participate, Toyota and Jaguar Land Rover, have since been joined by Mazda, Suzuki, Ford, and, as of this week, Daimler. The latter is important as until now most of AGL's partner's have been based in Japan or the US. Other partners include suppliers Denso, Renesas, Continental, Qualcomm, and Intel. AGL want's to supply roughly 80 percent of the backend, allowing partners to then finish and refine the Linux system for each individual application. Think of how the Android operating system is refined and customized for individual smartphones from Samsung, LG, and Motorola. While the final product looks different, developers can have an application that will work across all AGL systems. Because it is open source, anyone can use and develop for AGL. You can even go onto the group's website and download a copy right now. There is also a software development kit available that helps facilitate app creation on the platform. Vehicle development cycles take roughly five years, so there currently are no cars that run an AGL backbone available for consumers. AGL Executive Director Dan Cauchy says products should be hitting the market later this year, with even more coming in 2018. Right now, the industry is relatively fragmented when it comes to infotainment and related systems.
Ford gives police chiefs tech to surveil officers in their own cars
Tue, 28 Oct 2014Police officers certainly have a difficult job in keeping the streets safe, but as public employees in positions of authority, there is still a very real need for oversight. To that end, Ford is partnering with a tech company to offer a new system called Ford Telematics for Law Enforcement on its line of Police Interceptor patrol vehicles that could make cops safer, while giving cities a better idea of what its officers are doing.
The system streams live data about cruisers back to the home base to people like the police chief or shift supervisor. That info includes expected things like speed, location and cornering acceleration, but it gets incredibly granular as well, with records of things like if emergency lights are on, or even if an officer is wearing a seatbelt.
Ford Telematics for Law Enforcement "ought to protect officers as much as it protects the public," said Ford spokesperson Chris Terry to Autoblog. Constantly monitoring patrol cars offers cities a lot of advantages, too. First, it reduces potential liability because a department can prove where each vehicle is at all times. Also, officers know they are being watched and may potentially drive more safely.
