2006 Ford Mustang - Rare Southern California Special Edition on 2040-cars

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Why the Detroit Three should merge their engine operations

GM and FCA should consider a smaller merger that could still save them billions of dollars, and maybe lure Ford into the deal. Fiat-Chrysler CEO Sergio Marchionne would love to see his company merge with General Motors. But GM's board of directors essentially told him to go pound sand. So now what? The boardroom battle started when Mr. Marchionne published a study called Confessions of a Capital Junkie. In it, Sergio detailed the amount of capital the auto industry wastes every year with duplicate investments. And he documented how other industries provide superior returns. He's right, of course. Other industries earn much better returns on their invested capital. And there's a danger that one day the investors will turn their backs on the auto industry and look to other business sectors where they can make more money. But even with powerful arguments Marchionne couldn't convince GM to take over FCA. And while that fight may now be over, GM and FCA should consider a smaller merger that could still save them billions of dollars, and maybe lure Ford into the deal. No doubt this suggestion will send purists into convulsions, but so be it. The Detroit Three should seriously consider merging their powertrain operations, even though that's a sacrilege in an industry that still considers the engine the "heart" of the car. These automakers have built up considerable brand equity in some of their engines. But the vast majority of American car buyers could not tell you what kind of engine they have under the hood. More importantly, most car buyers really don't care what kind of engine or transmission they have as long as it's reliable, durable, and efficient. Combining that production would give the Detroit Three the kind of scale that no one else could match. There are exceptions, of course. Hardcore enthusiasts care deeply about the powertrains in their cars. So do most diesel, plug-in, and hybrid owners. But all of them account for maybe 15 percent of the car-buying public. So that means about 85 percent of car buyers don't care where their engine and transmission came from, just as they don't know or care who supplied the steel, who made the headlamps, or who delivered the seats on a just-in-time basis. It's immaterial to them. And that presents the automakers with an opportunity to achieve a staggering level of manufacturing scale. In the NAFTA market alone, GM, Ford, and FCA will build nearly nine million engines and nine million transmissions this year.

How that awesome Mustang R/C car chase vid was made

We've reported on a few R/C car chase videos in the past. One in particular that stands out as a favorite is Zach King's "The Cliché RC Action Chase." It featured a pair of Ford Mustang coupes racing through a cardboard city, plowing into outdoor patios and busting through construction zones. It was wonderfully creative and fun to watch, yet we know there was more to its creation than a bunch of guys fooling around with a camera one afternoon.
Turns out we were right, as evidenced by this video produced by Ford that takes us behind the scenes of Zach's creation. The young filmmaker explains why he chose the Mustang to star in his video, as well as how the cardboard sets were created, what equipment they used for shooting and what it was like when his video went viral. Ford found the young filmmaker and produced the followup as part of its Mustang Countdown video series, which will see a new video about the Mustang culture released every week until the original muscle car's anniversary on April 17, 2014.
Want to make an RC chase video of your own? Yeah, we do too. Watch the behind-the-scenes video below (you can refresh yourself on the mini feature film, too) before you get started.

Ford reveals EcoBoost-powered Riley prototype for Daytona 24

It's not the first time Ford has participated in the Daytona Prototype class as an engine supplier, but in revealing this new EcoBoost V6-powered Riley Technologies prototype for the new United SportsCar Championship, Ford is making a statement: "We want to show Ford EcoBoost's capabilities as an engine that provides both performance and fuel economy, on and off the track," says Jamie Allison, director of Ford Racing.
In addition to supplying the 3.5-liter twin-turbocharged V6, Ford had its production designer Garen Nicoghosian give the racecar brand-inspired design cues with support from Ford Racing chief aerodynamicist Bernie Marcus.
The car is scheduled to compete at next year's Rolex 24 at Daytona on January 25-26, but before that, Michael Shank Racing is working with Ford at another goal. Driving his Ford Thunderbird, NASCAR champion Bill Elliott set the track's top speed record at 210.364 miles per hour during a qualifying run for the Daytona 500 - way back in 1987 -- and Ford thinks it's about time for that record to fall. What better time the introduction of this new Ford-powered Daytona Prototype? Michael Shank Racing plans to use the twin-turbo V6-powered racer to beat Elliott's record, and it expects to begin prepping for the top-speed run on October 9. Scroll down for the full press release below on Ford's latest race effort.