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Final 2015 Ford Edge performance and fuel economy data released

Ford unveiled the brawny look and heap of new tech of the all-new 2015 Edge last summer, and confirmed some of the pricing in November. However, until now buyers couldn't be entirely sure what they are getting for that money in terms of power and fuel economy, but the Blue Oval is finally spilling all the beans. For customers looking for performance, the Edge Sport is the place to be with its stiffer suspension and plusher interior. The trim level uses a version of the 2.7-liter EcoBoost V6 found in the latest F-150, but in this case the engine is tuned to 315 horsepower and 350 pound-feet of torque. That's a 10 percent jump in power and 25 percent improvement in torque compared to the naturally aspirated 3.7-liter V6 in the last-gen model, according to Ford. The mill should be a bit more useable too with peak twist coming on at 2,750 rpm, rather than 4,000 rpm in the previous Edge, and the Active Noise Cancellation system should keep it quiet inside, too. Front-wheel-drive versions of the Sport get EPA-estimated economy of 18 miles per gallon city, 27 mpg highway and 21 mpg combined. Opting for all-wheel drive reduces the figures to 17/24/20, respectively. Of course, not everyone is looking for the power of the Sport trim. In a first for Ford, the standard engine for the Edge is a 2.0-liter EcoBoost four-cylinder with 245 hp and 275 lb-ft. In front-wheel-drive form, it's rated at 20/30/24 mpg or with all-wheel drive at 20/28/23. For something in the middle the naturally aspirated 3.5-liter V6 brings 280 hp and 250 lb-ft of torque and carries EPA estimates of 18/26/21 with front-wheel drive or 17/25/20 when powering all four wheels. Every powertrain gets a six-speed automatic. Sales for the latest Edge begin this spring starting at $28,100, plus $895 destination on all models. Upgrading to the Sport pushes the price up to $38,100. Performance and Power: 2015 Ford Edge Sport Certified as Highest-Performing Edge Yet • 2015 Ford Edge Sport is the most powerful Edge yet, thanks to a 2.7-liter EcoBoost® V6 making 315 horsepower and 350 lb.-ft. of torque • All-new Edge Sport, re-engineered from the ground up, features special sport-tuned suspension, specific Sport styling for exterior and interior, and a long list of available driver-assist technologies • Scheduled to go on sale this spring, pricing for 2015 Ford Edge starts at $28,100; Edge Sport starts at $38,100 – only a $500 increase from 2014 DEARBORN, Mich., Feb.

Ford idling Michigan Assembly Plant to trim Focus, C-Max supply

Ford will be putting the brakes on production at its Michigan Assembly Plant in Wayne, MI, idling production during the weeks of October 28 and December 16. Ford is citing the first drop in US sales in 27 months, a 4.2-percent dip in September, as the impetus for trimming their supplies, according to Automotive News.
Ford's deft management of its supplies has been part of its success over the years, and seeing supplies of Focus and C-Max, the two vehicles built at MAP, rise from 58 and 108 days, respectively, to 71 and 122 days over the span of a month was apparently all that was need to justify the trimming. As AN points out, the rule of thumb for many automakers is to maintain a 60-day supply of vehicles.
"Ford has been focused on keeping their pricing in check. Their operating margin is in double digits. Nobody else is there and they're obviously very proud of that," Alan Baum, an auto analyst with Baum & Associates told AN. Keeping the supply chain operating smoothly and not increasing supplies too much is crucial to that healthy profit margin. After all, a large supply lowers prices ,which, in turn, cuts profit. So while this news might not be great for employees at MAP, who now have an extra two weeks of vacation time, it's far from a sign of problems in Dearborn. Quite the opposite, actually.

How privacy fears are driving automakers in the age of the connected car [w/poll]

A recent GAO report concluded car companies don't adequately disclose how and why they share location data. As cars collect and store more and more data about the whereabouts of their drivers, automakers are responding to critics who say they should be more transparent about how those details are used. Ford is hiring a global privacy policy attorney to craft the company's customer privacy policies in the era of connected and autonomous cars. "In this emerging space, there is an important need to address customer privacy policies," reads a job description posted on the "people and careers" portion of the company's website. "As part of our compliance and ethics organization at Ford, this person will have an immediate and direct impact in shaping existing and future policy and corporate thinking in this area." Ford is creating the new position, based at its Dearborn headquarters, at a time technology advances are outpacing privacy protections. Earlier this year, a report from the federal government concluded car companies don't adequately disclose to motorists how and why they share location data. That report, from the Government Accountability Office, found many car companies did not describe how they shared location data, did not allow consumers to request their data be deleted and that there was a "wide variation" in how car companies retained vehicle-specific or identifiable location data. It noted there is increased risk of location data being used in ways "consumers did not intend." Ford was one of 10 companies the GAO surveyed while compiling its report. Customers are opting to share that data largely by using features like maps and turn-by-turn direction that are run by a vehicle's telematics unit. Depending on the company, it can be unclear how that data is collected, retained or shared. At the time the GAO report was issued, AAA, the nation's largest motoring club, urged carmakers to be more transparent in how they handle data and to offer stronger security protections. Shaping Autonomous Car Regulations At Ford, the new hire could change how the company handles that data. According to the job description, the successful applicant will, "demonstrate visionary thinking around privacy strategy – imagine how consumer and employee expectations around privacy may evolve and how business should adapt, develop approaches that maximize the benefit of data sharing for consumers and business, etc." (Emphasis from Ford).