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Ford's Farley apologizes for saying Blue Oval tracks customers with GPS

Ford marketing head honcho Jim Farley made waves at CES this week by telling show attendees, "We know everyone who breaks the law, we know when you're doing it." according to a report by Business Insider. Farley continued by saying, "We have GPS in your car, so we know what you're doing. By the way, we don't supply that data to anyone."
Farley has since amended his statement, saying that Ford dose not, in fact, track its customers in their cars "without their approval or consent."
Apparently carried away with a hypothetical notion, Farley was attempting to describe how Ford might be able to employee aggregated user data for things like accurate traffic reporting and pattern spotting. A Ford spokesperson confirmed with Business Insider that its GPS units are not sharing the whereabouts of drivers, though there are a few on-board services that might do so. After opting in to the services (and presumably being made aware of any/all tracking and data collection), Ford's Sync Services Directions and Crew Chief software do, in fact, allow data collection as a means of improving both systems. Farley added that the opt-in data is not shared, even when being tracked.

2022 Rivian R1T vs. 2022 Ford F-150 Lightning vs. GMC Hummer EV Pickup | How they compare on paper

The 2022 Rivian R1T has arrived, ushering in the era of the production electric pickup truck. The Rivian reviews are in, and spoiler alert: They're pretty good. Curious how the new battery-powered truck stacks up to its forthcoming competitors? Well, you've come to the right place. Rivian beat all of Detroit's big automakers to market in the half-ton segment, but probably not by the margin the startup would have liked. Ford's answer is the F-150 Lightning, which is due to enter production early next year, coming hot on the heels of GM's first entry into the space – the GMC Hummer EV pickup – which is scheduled to come off the line late this fall. While all three are pickups, they're aimed at distinctly different buyers, as a perusal of their specifications will reveal. Let's have a look, shall we?   Disclaimer: Before we dive in on this one, we'd like to note that while we've made our best effort to verify the specs provided, the Rivian is brand-new and the others are still in the prototype phase. Some of these figures may be inaccurate or may simply change before production. This is all hypothetical until you can actually cross-shop them anyway, right? Cool. End disclaimer. Let's start with the powertrains. They're all battery-electric trucks engineered on a modular rear-wheel-drive configuration engineered to accommodate (theoretically, anyway) up to four electric drive units. Rivian actually makes the most use of this with a quad-motor setup producing 835 horsepower and 908 pound-feet of torque with its high-output initial model. GMC's three-motor Hummer has the R1T beat with its estimated 1,000-horsepower output, while Ford's (also three-motor) comes in with a far more modest 563 horses. This is an excellent illustration of our above point that these are not all engineered for the same crowd. Ford's F-150, which comes in at a lower price point, is meant to be far more mainstream, as its power output suggests.  This theme continues when we look at the dimensions. Despite the image "Hummer" may conjure, GMC's entry actually needs the shallowest parking space. The Rivian is right behind it, with the work-truck-spec Ford extending more than a foot longer than either. What the Hummer lacks in length, it makes up for in girth. It's the widest by a good 5 inches. The Rivian is only slightly pudgier than the F-150, but it's much closer at that end of the scale.

Volkswagen's latest ad is not subtle | Autoblog Podcast #509

On this week's podcast, Mike Austin and David Gluckman are joined by special guest James Riswick, who has been driving a lot of new cars lately. All of them are discussed, plus a few more from Mike and David, and Mike rants a bit about a new VW Atlas commercial. The episode wraps up with the traditional doling out of Spend My Money buying advice, during which David briefly goes out into left field. (He's back now, don't worry.) The rundown is below. Remember, if you have a car-related question you'd like us to answer or you want buying advice of your very own, send a message or a voice memo to podcast at autoblog dot com. (If you record audio of a question with your phone and get it to us, you could hear your very own voice on the podcast. Neat, right?) And if you have other questions or comments, please send those too. Autoblog Podcast #509 Topics and stories we mention GMC Sierra HD Mazda MX-5 Miata RF Mazda CX-5 Honda CR-V vs. Mazda CX-5 Mini Countryman Honda Clarity Fuel Cell Ford F-150 Raptor Lexus RC 200t VW Atlas "Luv Bug" commercial Used cars! Rundown Intro - 00:00 What we're driving - 02:43 Ad of the week - 41:40 Spend My Money - 49:14 Total Duration: 56:27 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show on iTunes Marketing/Advertising Podcasts Ford GMC Honda Lexus Mazda MINI Volkswagen mazda cx-5 ford f-150 raptor gmc sierra hd volkswagen atlas mazda mx-5 rf lexus rc 200t