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2021 Ford Mustang Mach-E, Volvo XC40 Recharge score high in IIHS tests

New electric cars continue their streak of impressive crash test results. The two latest to go through Insurance Institute for Highway Safety testing are the 2021 Ford Mustang Mach-E and the 2021 Volvo XC40 Recharge. The former earned a Top Safety Pick award, and the latter picked up the Top Safety Pick+ commendation. Both vehicles got the top "Good" rating in every crash test, as well as the "Superior" rating for vehicle-to-vehicle collision prevention. They deviate when it comes to headlights and vehicle-to-pedestrian collision prevention. Because the Volvo has headlights rated "Good" on all trims, it got that extra "+" on its Top Safety Pick award. The Ford also has high-rated headlights available, but the standard units got the second lowest rating of "Marginal." As for the vehicle-to-pedestrian collision prevention, the Volvo received the second-highest "Advanced" rating, while the Ford was rated "Superior." Among the electric cars IIHS has tested, the Ford and Volvo continue a streak of high scores. The organization has evaluated the Audi E-Tron in both its body styles, as well as the Tesla Model 3, both of which get the Top Safety Pick+ rating. As a result of the XC40 Recharge's test score, Volvo pointed out that it is the only automaker whose entire lineup has received a Top Safety Pick+ rating. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.  

Ford bumped by Amazon in best-perceived brand list

Back in July, a mid-year study from YouGov found Ford to have higher brand perception than any other company in the US. While Ford failed to top the year-end study, it still has plenty to brag about. The final BrandIndex report shows that online retail giant Amazon edged out Ford for the top ranking, while Subway, the History Channel and Lowe's rounded out the top five spots.
For Ford, it's still an improvement from sixth place in the 2012 study, and, more importantly, it dominated other automakers in terms of brand perception with a clear advantage over Toyota, Honda, Chevy and Volkswagen. To determine how well - or not so well - a brand is perceived, YouGov uses a Buzz score that asks respondents whether they've "heard anything about the brand in the last two weeks, through advertising, news or word of mouth" and whether it was positive or negative. While it isn't clear how many respondents were included, YouGov does point out that Ford had a strong presence in social media, advertising and newsworthy toward the end of the year.
For more details about the study and the top companies, check out the press release posted below.

2015 Ford Mustang Convertible ships in time for holiday gift giving

Looking for the ultimate present to put under the tree for that special someone? Well it might not fit in your living room or in a stocking, but the keys to a new Mustang convertible ought to do the trick. That's right, Ford has begun shipping the new drop-top pony car just in time for the holidays. Taking delivery of a convertible might not make the most sense in some climates, but those in southern states will undoubtedly enjoy the top-down experience to ring in the new year. And for those stuck in snowier climes, Ford is keen to point out that the new Mustang convertible is available with features like heated seats, remote start and a snow/wet setting among the selectable drive modes. As with the coupe, the new Mustang convertible can be had with the base 3.7-liter V6, the optional 2.3-liter EcoBoost turbo four or the top-of-the-line 5.0-liter V8. For the time being, though, the 500+ horsepower Shelby GT350 is available only in coupe form. Related Video: Dec 9, 2014 | DEARBORN, Mich. 2015 Mustang Convertible Begins Shipping to Ford Dealers • Keys to the first 2015 Ford Mustang convertibles will be in customers' hands shortly • Available heated seats and remote start allow the all-new Mustang convertible to be enjoyed year-round, even in the coldest climates • Selectable drive modes with a snow/wet setting tunes Mustang to perform well in inclement weather conditions Ford Motor Company is excited to announce the 2015 Ford Mustang convertible will begin shipping to dealerships nationwide this week. "Cold weather may have come unseasonably early this year, but with available heated seats, remote start and selectable drive modes with a snow/wet setting, Mustang is the perfect offering for the season," said Melanie Banker, Mustang brand manager. Heated seats, standard on all premium Mustang convertibles, allow the driver and front passenger to stay warm even when the temperature drops. "While these seats also have a cooling feature, we suspect customers won't be using this function for a few more months," said Banker. Remote start, standard on all automatic-transmission Mustang models, allows customers to fire up their drop-top from the comfort of their home, even in inclement weather conditions. When remote start is used, Mustang not only warms up its engine, it also warms the interior of the car to a comfortable temperature.