4dr Sdn S Fwd Ford Fusion 4dr Sdn Sport Fwd Low Miles Sedan Automatic Gasoline 3 on 2040-cars

Auto blog

Ford to reveal Vignale sub-brand with special Mondeo in Frankfurt

Ford says that 10-15 percent of its customers in Europe want their cars to be set apart from regular Fords - even those wearing the top Titanium X trim - and the Blue Oval will answer them with the Vignale sub-brand. The new brand proposes a more upscale look and a much-improved dealership experience, Autocar reports. The Vignale Mondeo will debut at the Frankfurt Motor Show to kick off the new endeavor.
The first Ford to receive the Vignale treatment will be the 2015 Mondeo, a Euro-only model, followed by the new S-Max and Edge. The Vignale Mondeo is set apart visually from other Mondeos by a chrome grille and chrome door handles and mirror caps. Mondeo badging will be deleted - only Vignale badging will make an appearance.
The interior will get a more upscale flavor, as well, with quilted leather seats and door trim and leather covering the instrument panel, center console and steering wheel. A Vignale-badged storage drawer will be installed in the trunk, and in-car Wi-Fi is available.

Ford Mondeo classes up with premium Vignale trim

Back in the day, Vignale was a carrozzeria of the highest order, alongside the likes of Pininfarina, Bertone and Zagato. But like Giugiaro-ItalDesign and Ghia, it has since been subsumed into a larger auto group. Ford ended up with it under its umbrella when it took over De Tomaso, and has since used the moniker for a number of concept cars. Now the name is back in the form of a new upscale sub-brand for the European market.
The first new model to receive the Vignale treatment is the Mondeo, which Ford unveiled here at the Frankfurt Motor Show in both sedan and wagon forms. Positioned above the Titanium trim, the Vignale model gets such special touches as chrome trim and a quilted leather interior, Vignale badges replacing any mention of the Mondeo on which it's based. It also gains an ownership experience - including free car washes for life! - to befit the upscale positioning.
Under the bright spotlights above the show floor, the Nocciola metallic brown paint might not be the most photogenic, but will likely give the Vignale edition a more premium look when it hits European dealers and roads in 2015. Whether it'll be worth however much Ford asks for it, however, remains to be seen. Scroll down below for the official press release.

Autoblog Podcast #327

New York Auto Show, Jim Farley interview, 2014 Chevrolet Silverado fuel economy, Ford fuel economy app challenge
Episode #327 of the Autoblog Podcast is here, and this week, Dan Roth, Zach Bowman and Jeff Ross talk about this year's New York Auto Show, Chevrolet's latest assault in the pickup truck fuel economy battle, and Ford's reward for developing a better fuel economy app. Dan also has an interview with Ford's Jim Farley about the future of Lincoln. We wrap with your questions and emails, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Keep reading for our Q&A module for you to scroll through and follow along, too. Thanks for listening!
Autoblog Podcast #327: