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Bill Ford op-ed argues we can't just build and sell more of the same cars

It's hardly a secret that the auto industry is undergoing an enormous, tectonic shift in the way it thinks, builds cars and does business. Between alternative forms of energy, a renewed focus on low curb weights and aerodynamic bodies, the advent of driverless and autonomous cars and the need to reduce the our impact on the environment, it's very likely that the car that's built 10 years down the line will be scarcely recognizable when parked next to the car from 10 years ago.
Few people are as able to explain the industry's many upcoming changes and challenges as clearly as William Clay Ford, Jr., better known as Bill Ford. The 57-year-old currently sits as the executive chairman of the company his great-grandfather, Henry Ford, founded over 110 years ago.
In an op-ed piece in The Wall Street Journal (subscription required), Ford explains that the role of automakers is, necessarily, going to change to suit the needs of the future world. That means changing the view of not just the automobile, but the automaker. As Ford explains it, automakers will "move from being just car and truck manufacturers to become personal-mobility companies."

NACTOY winners, and driving the Genesis GV60, Polestar 2, Mercedes-AMG GLS 63 | Autoblog Podcast #813

In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Senior Editor, Electric, John Beltz Snyder. This week, we discuss the North American Car, Truck and Utility of the year winners: The Toyota Prius, Kia EV6 and Ford Super Duty (and Greg explains his votes). In other news, we talk about GM offering $7,500 incentives for EVs that lost their tax credits, another possible calendar change for the Detroit Auto Show and Stellantis potentially scaling back its auto show presence. Greg spent his winter break with the Genesis GV60 and Polestar 2, while John has been driving the Toyota Prius Prime and Mercedes-AMG GLS 63. Finally, they take to Reddit for this week's Spend My Money question, and pick a sedan under $6,000. Send us your questions for the Mailbag and Spend My Money at: Podcast@Autoblog.com. Autoblog Podcast #813 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Toyota Prius, Ford Super Duty, Kia EV9 are 2024 North American Car, Truck, Utility of the Year winners GM offers $7,500 incentive for EVs losing tax credit Detroit Auto Show going back to January? Stellantis done with auto shows, or is it? Cars We're Driving: 2024 Genesis GV60 Performance AWD 2024 Polestar 2 RWD 2023 Toyota Prius Prime XSE Premium 2024 Mercedes-AMG GLS 63 Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Green Podcasts Ford Genesis GM Kia Mercedes-Benz Toyota Truck Crossover SUV Electric Hybrid Luxury Performance Sedan Polestar

Ford Mustang GT350R adds a lot more than just a new letter [w/videos]

Okay Chevrolet, the ball is in your court. Ford served up one hell of a rebuttal to the track-focused Camaro Z/28, introducing the limited-production Mustang GT350R, complete with over 500 horsepower, over 400 pound-feet of torque and freaking carbon-fiber wheels. Carbon-fiber wheels. Seriously. It's because of those 19-inch hoops, along with some other changes, that Ford was able to slice 130 pounds from the already lightweight GT350 Track Pack. The wheels are responsible for a 13-pound reduction in unsprung weight per corner, while the removal of such superfluous things like the air conditioning, stereo, rear seats, trunk carpet, backup camera and tire inflator accounts for the rest of the weight reduction. Along with the lower weight, Ford has thoroughly reworked the GT350's aerodynamics, adding a simply monstrous rear wing and diffuser, along with vented wheel wells, a new hood vent that both extracts heat and reduces lift. Beside the aero aids, Ford has shod the carbon-fiber wheels in ultra-grippy Michelin Pilot Sport Cup 2 tires, just to guarantee the shiny side remains up. View 21 Photos Ford retained the standard GT350's 5.2-liter, flat-pane V8, Torsen limited-slip differential (complete with a 3.73 rear axle ratio), although as power figures haven't been published for the standard car, there's no way to know whether the GT350R received a power bump. What we do know, though, is that the GT350R will not be limited to the track. While that's certainly its natural habitat, owners will be able to register and drive this monster on public roads. Take a look at the official press release on the GT350R, available below. And also be sure to have a peek at both Ford's stock photos of the new car, as well as our full gallery of live images, direct from the Blue Oval's Detroit Auto Show press conference home at Joe Louis Arena. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.