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Ford Focus EV's slow sales trigger massive incentives

The Detroit News reports Ford is having real trouble moving its new Focus Electric. As a result, the automaker is offering substantial incentives in an attempt to lure in more buyers. How substantial? Try $10,750 off of a three-year lease. What's more, the EV can now be had for $37,995 ($2,000 less than its original base price) on top of an additional $2,000 cash discount to buy the EV outright - or you can opt for 1.9-percent financing if you work through Ford Motor Credit. None of which factors in various potential government incentives. Last year, Ford managed to sell a paltry 685 of the 1,627 Focus EV hatchbacks it built.
Ford isn't alone in trying to woo more buyers to its EV effort. Nissan cut the price of its Leaf by a whopping 18 percent for 2013, now down to $28,800 and built in the USA. The move followed the automaker's substantial incentives in 2012.
If you want a Focus Electric, you can now apparently get your hands on one for as little as $285 per month with $930 due at signing for a 36-month lease with 10,500 miles per year.

Ford dissects the heart of the 2015 Mustang, its engine range

Happy Mustang Day. Are you tired of hearing about the 2015 Ford Mustang yet? No? Good, here's a bunch of mechanical data on Ford's sixth-gen muscle car, along with cutaways of the GT's 5.0-liter V8 and the new 2.3-liter, EcoBoost four-cylinder shown above. We also have a smattering of info on the Stang's updated transmissions and an exploded-parts-diagram view of its all-new independent rear suspension.
Ford is set to make waves offering the Mustang with a turbo for the firs time since the small-volume SVO of the 1980s. Displacing 2.3 liters, the engine's twin-scroll turbo should help the four-cylinder turn out a projected 305 horsepower and 300 pound-feet of torque, while also returning the best fuel economy in the Mustang's engine lineup. As we said in our Deep Dive, the EcoBoost will be slotted in as a premium engine, above the 3.7-liter V6 but below the 5.0-liter V8.
Speaking of that high-revving eight-cylinder, it's receiving a new cylinder head with high-flow ports. The intake and exhaust valves are larger and the cams have been replaced, among other tweaks. It should rev even higher thanks to a rebalanced crankshaft and forged connecting rods. Ford is still claiming a projected 420 hp and 390 lb-ft, although as many of the changes for the 2015's V8 come from the 2013 Boss 302, we're going to assume there's some sandbagging at work.

Ford hires Wall Street analyst to head global strategy

Ford has hired auto industry veteran John Casesa, 52, as the company's group vice president of global strategy, effective March 1. His job is to oversee worldwide business development and have input on investments in future products and technologies. Casesa reports directly to Ford president and CEO Mark Fields. "John knows business and the auto industry inside and out. His deep experience and relationships will help guide and shape our global strategies – particularly as we challenge today's business model and push to innovate to make us even stronger tomorrow," Fields said in a statement. Casesa has spent much of his career in some facet of the automotive business, and one of his biggest contributions was as the original author of the Car Wars forecasting report in 1991. Since 2010, he has been senior managing director of Guggenheim Partners, responsible for the company's auto investments. Before that, he was an industry analyst for 20 years, including for Merrill Lynch. Casesa has also been a product planning analyst for General Motors. In addition to his understanding of the car-making business, he understands selling them, and was the co-owner of showrooms in the Northeast previously. FORD HIRES JOHN CASESA TO LEAD GLOBAL STRATEGY Auto analyst and investment banker John Casesa joins Ford as group vice president, Global Strategy Casesa will lead a team focused on enhancing existing business strategies and identifying and evaluating new opportunities for profitable growth DEARBORN, Mich., Feb. 17, 2014 – Ford Motor Company today announces the hiring of long-time auto analyst and investment banker John Casesa as group vice president, Global Strategy as part of the company's commitment to accelerate its One Ford plan, deliver product excellence and drive innovation in every part of the business. Reporting to Ford President and CEO Mark Fields, Casesa, 52, will be the most senior leader and corporate officer overseeing global strategy and business development. The appointment is effective March 1, 2015. Casesa will work with the company's business unit and skill team leaders to enhance existing business strategies and to identify and evaluate new opportunities leading to profitable growth. His work will be integrated into Ford's current process for driving results, which includes constantly understanding the changing environment and continuously improving its plans. "Ford is a growth company in a dramatically growing global industry.