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Ford bondage ads reportedly trigger firings at Indian ad agency
Wed, 27 Mar 2013You will probably remember the ads for the Ford Figo hatchback in India, the ones that showcased the extra large boot of the little hatchback by joking that you can fit three of your enemies in the trunk. One of the ads had Michael Schumacher in the front seat, obviously pleased about having Sebastian Vettel, Lewis Hamilton and Fernando Alonso tied up in the back. But the other two had Paris Hilton and ex-Italian prime minister Silvio Berlusconi up front and three bound and gagged women in the back - in Hilton's case (shown above), it was the Kardashians.
This did not go over well, and Reuters reports that certain employees at JWT India have been fired over the matter. It is also reported that the images weren't actual advertisements, nor were they part of an actual campaign; JWT said they "were never intended for paid publication, were never requested by our Ford client." A JWT rep said the employees who created the ads did so on their own, Ford commented to Automotive News that the ads were "part of a creative exercise intended to test concepts for an advertising competition."
The problem, if the story is to be believed, is that the employees skipped the regular review protocols and uploaded their work to an ad industry site - they were found on Ads of the World. That page, like the employees, has been removed.
Ford exec reveals new F-150 Raptor packs 450 horsepower
Mon, Jan 26 2015Between the new GT supercar, Shelby GT350R muscle car and F-150 Raptor off-roader, Ford had quite the array of performance machinery on display at the Detroit Auto Show earlier this month. One thing it didn't reveal about any of the three, however, is how much power they'd pack, but a senior executive at the Blue Oval automaker has reportedly let the cat out of the bag when it comes to the Raptor. During a televised interview during the Rolex 24 at Daytona this past weekend, Ford's product development chief Raj Nair is said to have revealed that the new F-150 Raptor will offer 450 horsepower. That's pretty impressive from a 3.5-liter turbocharged V6, and would put the new Raptor out ahead of the 411 hp produced by the 6.2-liter naturally aspirated V8 in the previous SVT Raptor. That doesn't give us the whole picture, though, because in a vehicle this big especially, torque will play a huge factor. The outgoing Raptor offered 424 pound-feet of twist, and the existing 3.5-liter EcoBoost engine is already producing 420 lb-ft – so it seems fairly safe to assume the new Raptor will eclipse those figures as well, but we'll have to wait for official word to find out for sure. Related Video:
Couple fined for parking Ford F-150 in their own driveway
Tue, Jan 20 2015A homeowners' association in New York is suing two of its residents for parking their pickup truck in their own driveway. David and Arna Orlando of Manlius, NY, are facing a lawsuit from the Kimry Moor Homeowners Association for parking their black 2014 Ford F-150 pickup in their own driveway. The Orlandos own their home, but common areas such as their driveway are managed by their HOA, which limits what vehicles can park in the open. They only allow "private, passenger-type, pleasure automobiles" to park outside of a garage. David Orlando says his pickup is a personal passenger vehicle and that the rule is silly. He also feels he is being unfairly targeted. A Syracuse.com reporter drove around the Orlandos' neighborhood and saw another fullsize pickup parked in another driveway, along with a large van and SUV. The Orlandos said in court documents that the pickup is registered as a private vehicle and neither of them have commercial drivers' licenses. The lawsuit was filed in August 2013 and is still in the discovery phase. Depositions are up next. New York seems to have gone power-mad when it comes to regulating common driveway activities. In a Garden City, NY, neighborhood last year police were called when two men began washing a new Volkswagen "in public view", which was against a local ordinance. Related Video: News Source: Syracuse.com Weird Car News Ford Videos hoa parking fines