2004 Ford F-350 Super Duty Lariat Extended Cab Pickup 4-door 6.0l on 2040-cars

Auto blog

Is it time for American carmakers to give up on dual-clutch transmissions? [w/poll]

Last week, in the midst of Detroit's first days seeking relief in Chapter 9 of the bankruptcy code, Automotive News contributor Larry P. Vellequette penned an editorial suggesting that American car companies raise the white flag on dual clutch transmissions and give up on trying to persuade Americans to buy cars fitted with them. Why? Because, Vellequette says, like CVT transmissions, they "just don't sound right or feel right to American drivers." (Note: In the article, it's not clear if Vellequette is arguing against wet-clutch and dry-clutch DCTs or just dry-clutch DCTs, which is what Ford and Chrysler use.) The article goes on to state that Ford and Chrysler have experimented with DCTs and that both consumers and the automotive press haven't exactly given them glowing reviews, despite their quicker shifts and increased fuel efficiency potential compared to torque-converter automatic transmissions.
Autoblog staffers who weighed in on the relevance of DCTs in American cars generally disagreed with the blanket nature of Vellequette's statement that they don't sound or feel right, but admit that their lack of refinement compared to traditional automatics can be an issue for consumers. That's particularly true in workaday cars like the Ford Focus and Dodge Dart, both of which have come in for criticism in reviews and owner surveys. From where we sit, the higher-performance orientation of such transmissions doesn't always meld as well with the marching orders of everyday commuters (particularly if drivers haven't been educated as to the transmission's benefits and tradeoffs), and in models not fitted with paddle shifters, it's particularly hard for drivers to use a DCT to its best advantage.
Finally, we also note that DCT tuning is very much an evolving science. For instance, Autoblog editors who objected to dual-clutch tuning in the Dart have more recently found the technology agreeable in the Fiat 500L. Practice makes perfect - or at least more acceptable.

Social media star Scott Monty leaves Ford

It seems weird to think that an automaker could have a social media star, but Ford does. Or at least it did. Scott Monty, its Global Digital Communications Manager, led the company's team for almost six years and forged a reputation as being one of the most talented people in corporate social media. But the guru recently announced that he would be leaving the automaker for an undisclosed job elsewhere.
"I just decided the time was right. I am going to take a little time with my family, and I am going to start on a new adventure pretty soon," said Monty in an interview with AdWeek. He also explained a little about his theory of how companies should use social media. In his opinion, it should be a chance to go beyond standard marketing and build a relationship with people. Businesses need to have a broad focus for its online message, and using just one service isn't enough to be successful.
Under his guidance, Ford expanded its Facebook presence significantly. According to AdWeek, it launched the 2010 Explorer on the popular site. Also, when the company wanted to investigate selling electric models, it initially gauged the public's reaction on Facebook and then advertised them there first. Monty has been a major supporter of Twitter as well to broaden the company's communication with the public.

Car Stories: Owning the SHO station wagon that could've been

A little over a year ago, I bought what could be the most interesting car I will ever own. It was a 1987 Mercury Sable LS station wagon. Don't worry – there's much more to this story. I've always had a soft spot for wagons, and I still remember just how revolutionary the Ford Taurus and Mercury Sable were back in the mid-1980s. As a teenager, I fell especially hard for the 220-horsepower 1989 Ford Taurus SHO – so much so that I'd go on to own a dozen over the next 20 years. And like many other quirky enthusiasts, I always wondered what a SHO station wagon would be like. That changed last year when I bought the aforementioned Sable LS wagon, festooned with the high-revving DOHC 3.0-liter V6 engine and five-speed manual transmission from a 1989 Taurus SHO. In addition, the wagon had SHO front seats, a SHO center console, and the 140-mph instrument cluster with mileage that matched the engine. When I bought it, that number was just under 60,000 – barely broken in for the overachieving Yamaha-sourced mill. The engine and transmission weren't the only upgrades. It wore dual-piston PBR brakes with the choice Eibach/Tokico suspension combo in front. The rear featured SHO disc brakes with MOOG cargo coils and Tokico shocks, resulting in a wagon that handled ridiculously well while still retaining a decent level of comfort and five-door functionality. I could attack the local switchbacks while rowing gears to a 7,000-rpm soundtrack just as easily as loading up on lumber at the hardware store. Over time I added a front tower brace to stiffen things a bit as well as a bigger, 73-mm mass airflow sensor for better breathing, and I sourced some inexpensive 2004 Taurus 16-inch five-spoke wheels, refinished in gunmetal to match the two-tone white/gunmetal finish on the car. That, along with some minor paint and body work, had me winning trophies at every car show in town. And yet, what I loved most about the car wasn't its looks or performance, but rather its history. And here's where things also get a little philosophical, because I absolutely, positively love old used cars. Don't get me wrong – new cars are great. Designers can sculpt a timeless automotive shape, and engineers can construct systems and subsystems to create an exquisite chassis with superb handling and plenty of horsepower. But it's the age and mileage that turn machines into something more than the sum of their parts.