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Mulally wanted to kill Lincoln as late as last year, Fields vows to turn it around

Lincoln fans might want to give incoming Ford CEO Mark Fields a pat on the back for having a hand in saving the brand from the chopping block last year. He's among the people spearheading the rejuvenation of the division away from its stodgy image to appeal to younger customers.
According to two unnamed sources speaking to Bloomberg, CEO Alan Mulally was ready to kill Lincoln last year. Following the slow production ramp-up of the MKZ combined a with a costly ad campaign, Mulally was frustrated and openly suggested dropping the brand. However, Fields and Jim Farley, Ford's marketing boss, convinced the CEO that the brand was worth saving. They also created a plan to prevent similar problems for new models in the future.
It seems that one part of the strategy may involve waiting until new models are at dealers before starting a big ad campaign for them. Lincoln global director, Matt VanDyke, recently told Autoblog that the division is holding off on a full marketing push behind the new MKC crossover to prevent the supply problems that plagued the MKZ last year. Its big offensive begins in the fall when the CUVs are at all of the dealers and consumers are at home watching more TV. VanDyke also told Bloomberg that Fields, Farley and Joe Hinrichs, Ford president of the Americas, have more direct oversight over new product launches now.

New York Mets outfielder turns spring training into his personal car show

New York Mets outfielder Yoenis Cespedes is known for his wide range of talents. He can hit for power, average, has good speed, and is solid in the field. His car collection is equally versatile and diverse, and it's been on display this week at spring training. Every day has brought a different car, and it has his teammates and the media atwitter. Cespedes rolled up Wednesday to the Mets facility in Port St. Lucie in a Lamborghini Aventador. It's black with blue trim. Anthony DiComo with MLB.com tweeted this: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. ESPN's Darren Rovell tweeted the Lambo has a custom exhaust that cost $80,000 and shoots out flames. Of course, that's already old news. His Alfa Romeo showed up today, too. Apparently Mets infielder Wilmer Flores has been driving it. That's an ultra-rare 8C Competizione, brought to you by Robert Brender of SNY.TV. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The Italian delights are stunning, but his Tuesday arrival was arguably the craziest: a Polaris Slingshot. DiComo captured this. It's customized with gaudy wire wheels, red accents, and Cespedes' No. 52 on the hood. Subtle. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Only in this fleet would Monday's ride appear pedestrian. It was 'only' an F-250. It was raised on huge wheels, had a custom grille, and towered over that Maserati behind it. Jon Santucci of Scripps newspapers observed it. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. At this rate, we should probably skip Geneva and get credentialed for Mets spring training. Cespedes signed a three-year $75-million contract with the Mets in the off-season. He's also played for the Oakland Athletics, Boston Red Sox, and Detroit Tigers. Related Video: Image Credit: Getty Images Celebrities Design/Style Ford Lamborghini Performance baseball

2016 Ford Focus RS may yet be AWD, US sales likely

When it comes to forbidden fruit, few vehicles are spoken of in as hushed a tone as the Ford Focus RS. The turbocharged, five-cylinder hot hatch could only be seen from afar by American customers as it tore up the roads of Europe. And while it's safe to say that Ford's Yankee fans are quite happy to now be on equal footing with drivers in the old country thanks to the Focus ST, we doubt there'd be much protestation over a successor to the RS arriving stateside.
Of course, we've seen images of the new RS undergoing testing, but a new story by Road and Track aims to fill in some very large blanks in our knowledge of that car, thanks to a pair of mysterious insiders at the Ford. Chief among those is this - the RS will almost certainly make its way to the US, albeit in limited quantities. It gets better, though.
Under hood, the new RS is unsurprisingly expected to borrow the 2.3-liter, turbocharged four-cylinder from the 2015 Ford Mustang and 2015 Lincoln MKC. While that twin-scroll turbo produces 310 horsepower in the Mustang and 285 ponies in the MKC, R&T expects the RS to deliver quite a bit more firepower - 325 to 350 hp, with preference going to the higher output due to the limited-edition nature of the RS. This roughly fits with previous reports.