2005 Ford F 250 6.0 Turbo Diesel 4x4 Super Duty Truck W/ Ranch Hand Brush Guard on 2040-cars

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Ford decides C-Max shoppers not interested in fuel economy

If you say a car – the Ford C-Max Hybrid, for example – is "fun to drive," can anyone really come up with some empirical evidence against your claim? What about calling it "versatile"? We wonder if Ford has been thinking along these lines when it talks about the green little hatch. Ford is refocusing its sales strategy for the C-Max Hybrid after the model took a sales hit on both sides of the Atlantic recently, Automotive News reports. That sales dropoff may stem from the fact that Ford has had to revise its fuel-economy figures downward for the C-Max twice since last year, most recently in June. That made the company's once-proud fuel-economy comparisons with the Toyota Prius kind of pointless. Ford is going a different route, calling the model versatile (which, to be fair it was also doing a year ago), technologically advanced and fun to drive. Since the C-Max has about 50 more horsepower than the Prius, that last part may be true. Ford representatives didn't immediately respond to a request for comment from AutoblogGreen about the mpg-mention-free advertising direction, but we will update this post if we hear back. Sales of the C-Max Hybrid have suffered in the US. Through September, Ford sold 15,245 C-Max Hybrids, down 36 percent from last year. We shall see if a new focus away from the car's lowered mpg numbers helps. At least Ford can be pleased with sales of the C-Max Energi Plug-in Hybrid, which are up 51 percent compared to 2013.

Ford tops mid-year ranking of brands in the US

YouGov's mid-year Brand Index rankings of America's best perceived brands has been released, and Ford has found its way to the top. The Dearborn, Michigan based manufacturer beat out online shopping giant Amazon, The History Channel, and home improvement superstore Lowe's, to take the top spot.
Ford jumped from sixth overall in 2012 to first for 2013, but those that have been watching these rankings shouldn't be hugely surprised. Ford was rated the best perceived automotive manufacturer by the same organization last year. The Blue Oval's success on the overall brand rankings is made all the more impressive by the complete lack of other automakers on the list.
YouGov (that is, survey respondents) cited Ford's first quarter of 2013 business, which saw an increase in market share and the best earnings recorded in over 10 years. Successfully launching the Focus and Fusion (pictured) and keeping them fresh in the minds of consumers has also contributed to Ford's best overall score.

Hot Wheels Ford Transit Connect is worth more if we keep it in the box

If the 2014 Transit Connect is anything like it's utile current-generation predecessor, and we suspect it is, it will undoubtedly be one of the most functional vehicles in North America. Ford has used the occasion of SEMA to turn the TC in to things that both make use of that functionality, and occasionally sort of wreck it in the name of good old-fashioned fun. The Ford Hot Wheels Transit Connect most certainly falls into that second category.
Most TC owners might cite the vehicle's massive cargo capacity as its top positive trait, though in the case of this wide-bodied Transit said space has been sapped in the name of a 55-inch television screen, a massive Hot Wheels drag strip (continuing a popular theme at SEMA this year) and custom storage for dozens of models from one's personal hot wheels collection. Designers have also plucked the grippy Recaro seats from the Focus ST, and thrown in a pair of 18-inch tablet screens for connectivity on the go.
Naturally, the Transit Connect wouldn't be an appropriate SEMA vehicle, or Hot Wheels name-bearer, if it weren't wearing an eye-popping appearance package. Additional homage to the Focus RS can be found in the blazing blue and orange front fascia and bumpers, while 20-inch wheels make sure the wider (four-inches in front and six-inches in the back) Transit Connect sits just right. The 2.5-liter four-cylinder-engine that powers the Hot Wheels TC ensures that the concept is more show than go, but you probably had that pegged from your first look, anyway.