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Ford starts GoDrive carsharing service in London

Automaker-supported carsharing services like BMW's DriveNow and Daimler's Car2Go are already well established in many cities around the world. Ford is no stranger to this business, either, with collaborations with companies like ZipCar in the US and Flinkster in Germany. Now, The Blue Oval is taking a new step by establishing its own dedicated offering in London called GoDrive. The operation is actually the expansion of an earlier 100-person pilot program and allows the automaker to test out ideas on a small scale. GoDrive is now growing to support 2,000 people in London, and they can share 50 vehicles that are scattered around 20 locations in the city. The fleet is split between Focus Electric models and Fiesta 1.0 EcoBoosts. One of the major selling points for the service is that users can take one-way trips through the city and have a guaranteed parking spot at their destination. Like any high-tech service today, much of the user interface for GoDrive works through a smartphone app that allows users to book cars and pay for trips. The driving is covered under an all-inclusive, pay-by-the-minute model, which includes London's congestion charge, and the first five minutes are free. To entice new users, the company is currently offering a free membership and 20 pounds ($31) in credit to sign up. GoDrive's small size also lets it gather and adjust to customer feedback quickly. For example, users reportedly enjoy getting to try out a vehicle with the latest infotainment and safety features. The company is already working on different pricing plans and parking options for the future, as well. The video below shows a little more the service in action. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. FORD BRINGS DYNAMIC CAR-SHARING EXPERIMENT TO LONDON; FIRST SERVICE TO OFFER ONE-WAY TRIPS WITH GUARANTEED PARKING Ford will offer Londoners flexible, practical, and affordable GoDrive car-sharing service; invites 2,000 members to register free for service that offers 50 cars across 20 locations GoDrive is unique in offering one-way trips with guaranteed parking. Pay-as-you-go approach with pay-per-minute pricing covers all fees. Drivers book and access cars via smartphone app Zero-emission Focus Electric makes up half of the GoDrive fleet; fuel-efficient Fiesta 1.0-litre EcoBoost available.

Ford EcoBoost smashes records at Daytona

Some mighty machines have lapped the banks of the Daytona International Speedway over the years: thunderous V8-powered stock cars, Le Mans-conquering Group C prototypes, open-wheel Champ Cars, knee-dragging superbikes... heck, the infield lake has even hosted powerboat racing. But this - this is the fastest car ever to lap the legendary raceway.
What you're looking at is the new Daytona Prototype being prepared by Riley Technologies for the new United SportsCar Championship. The car, released just last week, is powered by a new 3.5-liter turbocharged V6 from Ford's EcoBoost family, and just obliterated the top speed at the track with a blistering 222.971 miles per hour through the traps.
That's enough to annihilate the previous record that was set, also under Ford power, by Bill Elliott while placing his Thunderbird on pole for the 1987 Daytona 500 that he would go on to win. His 210.364 mph record had stood for 26 years until now.

Leno talks racing with NASCAR racer Joey Logano

Jay Leno has to be under significant pressure knowing the appetite his fans have for a new Jay Leno's Garage video every week. This time, Jay takes a break from his usual format (something he's been doing with some frequency as of late) and goes back to his roots as a talk show host. There's no classic in the garage his episode with an interesting story to tell and a sumptuous exhaust note. Instead, the focus is purely on interviewing 23-year-old NASCAR racer Joey Logano about what it's like to be a racecar driver in his Ford Fusion.
Logano started racing at the tender age of six and has risen up the circle-track ranks to the big show of the NASCAR Sprint Cup. The two of them talk about what it's like to compete in the sport today compared to yesteryear, and Logano shares some racing anecdotes. Of course, they also get into what it's like to be on the racetrack controlling a car with about 850 horsepower, a four-speed manual transmission and brakes without any power boost. Scroll down to watch the video.