1973 Ford F-250 on 2040-cars

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Ford files trademark application for 'Model E'

In early December, Ford filed an application with the US Patent and Trademark Office for the name "Model E." Historically, Ford never produced a Model E, and while automakers are known to file for trademarks they never use, some have wondered if the application might be used for a concept car.
Based on other recent events, though, it could be a legal move. In 2000 Ford sued an online start-up called Model E over the similarity of that name to Ford's industry-shaping Model T, but the judge dismissed the case citing lack of proper grounds. In August 2013, Tesla applied for trademark registration for Model E, and at the time, Ford said it would review the application. Tesla actually made two applications for Model E, one for automobiles and structural parts therefore, the other for "providing maintenance and repair services for automobiles," and there are plenty of theories about what the name could be applied to.
The Published for Opposition date for Tesla's applications is December 31, 2013, after which anyone who thinks they'd be harmed by Tesla being granted the trademark gets 30 days to register their issues. This is just speculation, but Ford's application - which was filed for automobiles only - might be about protecting what it sees as unwelcome encroachment on the name Model T, protection it wasn't able to enforce before when the stakes were only online and much smaller.

2016 Ford Mustang SVT hides big power under its domed hood

With a number of 2015 Ford Mustang versions finally available to configure, the fun of speculating about next year's high-performance 'Stang can now begin. It looks like Ford has something seriously fun planned too. One of our spy photographers just snapped some fresh pics of the 2016 Mustang SVT, which is believed to be hiding the final body shape under all of that heavy camouflage.
Ford clearly doesn't want prying eyes looking at its new pride and joy. It would be hard to put much more obfuscation on a car than this one wears - it even has mesh baffles around the exhausts to conceal how many there are and panels over the wheels to hide their design. However, the Blue Oval can't keep everything a secret. The biggest clue that something special is hidden underneath is the massive hood bulge and vent in front of it. Clearly, whatever is under there is hungry for cool air. The shape of the camo indicates that there may be fender vents on each side, and there are also obscured outlets behind the front wheels likely to pull cool air through the brakes. At the rear, the concealment does its job, making it hard to observe any big changes. The fact that Ford wants it kept such a secret might indicate something, though.
A few photos of the interior show far less cover than the outside. You can easily make out the model's 6,500 rpm redline with a possible 7,000 rpm over-rev function. The big Recaro sport seats also look quite supportive.

Mercury rises around sexy Cougar pack

With a slightly larger body and a more luxurious interior, the Mercury Cougar doesn't carry quite as much cachet among pony car enthusiasts as the venerable Ford Mustang. But don't try to make that argument around Cougar super-fan Mike Brown. Since starting his Cougar collecting in 1988, Brown has become an absolute expert on the model, and he claims to have owned 400 of the Mercury pony cars in that time. Ten of them are in his collection today, not to mention a heap of spare parts in the garage. Check out some of the rarer members of Brown's fleet and allow him to tell you about them in this interesting interview from Electric Federal.