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Ford Green Zone works magic with GPS to make your drive smarter, cleaner

For the most part, plug-in hybrids rely on the power stored in the battery until that charge is depleted. Unless the switch can be changed manually, it's only then that the cars fire up the internal combustion engine and begin using the fossil fuels on board. This is ideal, of course, when one's drive isn't long enough that the car needs to start sipping gasoline at all. On longer commutes, when it's certain that the route is longer than the car's all-electric range, this isn't necessarily the most efficient use of energy. Ford's Green Zone system is designed to save some of that juice for the parts of the drive that require slower speeds. Ford is working on a smart system, based on Nokia mapping technology, that uses GPS data to use both the electricity and conventional fuel more efficiently. Since battery power is less efficient at highway speeds, Ford's Green Zone system is designed to save some of that juice for the parts of the drive that require slower speeds, rather than just using up all the electrons right at the beginning of the drive. Using a website or the in-car navigation system, the driver can pinpoint the parts of the route, highlighted in green, where using battery power would be more effective, and set the car to automatically switch to electricity for those sections. Depending on the route, the car could automatically switch back and forth between the two power sources multiple times, particularly if the drive is a mix between city and highway driving. Of course, Green Zone will be go beyond that. The program is being developed to take traffic and road grade into account, details that allow the car to be make even smarter choices to improve efficiency. Ford even hopes to have Green Zone learn driver habits, and respond accordingly depending on who is driving the car. The system could control other features as well, such as anticipating corners and shifting the headlights to better illuminate the road ahead. Green Zone could also potentially use information from vehicle-to-vehicle networking to control functions in the car. The Green Zone system still has a few years before it will be ready to be put into production vehicles, but Ford is confident it will make its way onto the road eventually. As with other innovations that improve efficiency and make our vehicles smarter, we can expect to see similar technology from other manufacturers, until it becomes a regular part of driving in the future.

2015 Ford Focus Electric hides in plain sight

The styling changes to the 2015 Ford Focus were shown off at the recent Geneva Motor Show, so what the EV version looks like is not that much of a surprise. Still, the 2015 Focus Electric is making its world debut here at the New York Auto Show, so we wanted to know what changes we are looking at compared to both the internal combustion engine version and the earlier EV models.
The exterior visual distinctions between the ICE and EV are minimal, and basically nonexistent from the A-pillar to the rear. Up front, you can see the charge port, of course, but the front fascia has also undergone a bit of an adjustment. The front doesn't have the ICE version's flattened grille and the EV's Ford logo creates a bump in the hood line where none exists on the ICE. The 2015's grille is also different than the one on the 2014 Focus Electric, being slightly smaller (you can see this better if you compare pictures in our new gallery above to these of the 2011 Focus Electric and these of the gas-powered 2015 Focus).
The updated 2015 interior - which we couldn't access ourselves - has things like a new center stack, improved cupholders and is basically identical between the gas and electric models. With the car off, you can't even tell if you're in an EV or ICE, Seema Bardwaj, the US brand manager for the Focus, told AutoblogGreen. The only things that are different, she said, are extra menu screens to show EV powertrain information to the driver.

Ken Block and friends race light in silly-beautiful Castrol commercial

How does one make fast, loud, drifting cars better? Well, you can add more fast, loud, drifting cars or you can add lasers. Either or, really. In this case, Castrol did the right thing and added both, creating a highly stylized commercial for its Edge Titanium motor oil starring South African racer Adrian Zaugg, BMW factory driver Augusto Farfus, Audi DTM and Le Mans staple Mike Rockenfeller and some bloke named Ken Block.
Their cars? No surprise, but Block is in his Ford Fiesta GRC, while Zaugg samples a Lamborghini Aventador and Farfus and Rockenfeller drive along party lines, with a BMW M4 and an Audi R8, respectively. And those cars look good, too, thanks to the creative light and laser work on display.
Take a look below for the video from Castrol.