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Ford says utility vehicles are key to global growth

While most of us believe that small, fuel efficient cars are the key to global expansion for US automakers, Jim Farley, Ford's vice president of Global Marketing, thinks otherwise. Last week, we attended an exclusive sneak preview of the Ford Edge Concept in advance of the Los Angeles Auto Show, and Farley told us that it's actually utility vehicles that will help the Blue Oval gain market share overseas. "There is no other segment in our industry that is growing like utilities," he said. "We expect over the next five years this full family of [utility] vehicles to really drive our growth as a company."
And Farley has the numbers to back it up, too. Ford projects overall automotive sales to grow 23 percent from 2012 to 2017, but the company's utility vehicles are expected to boom by an impressive 41 percent during that same period. Much of that growth will be in China, where Ford estimates its utility sales will explode. "The biggest opportunity for us globally for utilities is in China," Farley said. "China utility growth is expected to more than double from where it is today to 2017, which isn't that far away." Most astounding is that Ford projects its own utility sales in China will eventually increase by more than 2,000 percent when smaller crossovers, such as the EcoSport and Kuga (sold as the Escape in North America), and the Edge and Explorer, are factored in.
Ford's VP also expects utilities to lead the way in the struggling European market. "With all the difficulties of the European market, there is one segment that has actually expanded in volume over the last several years even though the market is way down, and that's utilities," Farley told us. Ford estimates that their utility sales will grow 65 percent in Europe from 2012-2017. "The utility segment is projected to grow we think about thirty percent between now and 2017 in Europe, and we think we are going to grow twice that rate as a brand," Farley continued.

Ford Escort is ready to focus on the Chinese market

Ford officially revived the Escort name in China, showing of the new, four-door compact at the Beijing Motor Show. Painted in a stylish brown-bronze, the new sedan wears a number of global Ford styling cues while sharing its platform with the Ford Focus.
Power for the new model comes from a 1.5-liter four-cylinder, although Ford doesn't specify just how much power is on offer, simply saying that the fuel economy of the new mill will be "outstanding." It's unclear what transmission will be distributing the engine's power, although based on the images we've seen, the Escort will definitely offer a two-pedal setup.
The layout of the cabin is fairly clean, although as we mentioned in our initial post on the new Escort, it's a decidedly sparser environment than we've grown use to in US-spec Fords of late. If anything, it's like a weird blend of current Ford switchgear with an overall look that reminds us of older Ford layouts. Still, it looks like a comfortable way of moving five people about without too much fuss. There's ample space both front and rear, and a rather spacious trunk.

Ford unveils next-gen S-Max in Europe

Let's get this unfortunate though important tidbit out of the way right off the bat: The Ford S-Max isn't sold in the United States, and it's not coming here, at least not anytime soon. And so it's with our European friends in mind that we share this information about the next-gen S-Max (previewed about a year ago in concept form) that is set to debut all across Europe next year and will be shown off at the upcoming Paris Motor Show. Now, moving on...
As with the first-gen S-Max, the new model will boast seating for seven passengers, along with a decent amount of storage space, all packed into a relatively reasonably sized package. Powering the front wheels (or optionally all four) will be the buyer's choice of EcoBoost gasoline-turbocharged or turbo-diesel four-cylinder engines along with automatic and manual transmission options. Included in the mix is a new 1.5-liter EcoBoost with 160 horsepower, though the 240-horse 2.0 is likely to be seen as the headliner.
There are all kinds of new technologies on offer, ranging from Adaptive Steering to Dynamic LED Headlamps with Glare-Free Highbeams, and it's all housed inside new, more sleekly designed bodywork riding atop a chassis with new suspension architecture designed to make the S-Max a people-hauler that's still fun to drive. For all the details, we suggest you scroll down below to read through Ford's official press release.