2013 Ford F-150 Xl on 2040-cars

Auto blog

Watch how Ford torture-tested the 2015 F-150

The Ford F-150 has been the best-selling truck in the United States for the past 37 years, and the best-selling vehicle outright for the past 32. That's quite a legacy, and thus, it's no surprise that Ford worked super-duper-extra hard on creating the all-new, aluminum-bodied 2015 F-150 that debuted at the Detroit Auto Show earlier this year.
During an event at the company's headquarters in Dearborn, MI this week, we were able to see all of the ways that Ford endurance tests, not just the new F-150, but all of its vehicles. From examining things like light exposure to interior materials and paint finishes, to making sure that corrosion absolutely does not happen when steel components come in contact with aluminum panels in the new truck. The goal: ensure that the new F-150 is nothing short of "Built Ford Tough."
But that's only a small part of the story. Of course, the new F-150 has to be able to withstand whatever a pickup buyer might throw at it - and truck buyers arguably demand the most from their vehicles. So in an effort to convey just what the new F-150 had to go through before being given the final go-ahead, Ford has released a series of videos, showing how its new halo truck was indeed torture tested.

Ford owns Automotive Loyalty Awards, Audi and Subaru are king of conquests

Customers are a commodity in the automotive industry, and like any other commodity, automakers trade them back and forth. Only nobody wants to give up their customers - just to keep the ones they have and try to attract others.
That's what the Polk Automotive Loyalty Awards are all about. Every year the industry research body names the automakers, brands and models that manage to keep their customers coming back for more - and attract buyers to switch from other makes. Ford usually does pretty well, but this year it rose above even its own track record.
Not only did Dearborn win the Overall Loyalty to Manufacturer award, but also the Overall Loyalty to Make. Ford also took the African American category, and the F-150 was named the top full-size half-ton pickup in customer loyalty. Ford COO Mark Fields (pictured above) accepted the awards and gave the keynote address at the awards ceremony.

European jury picks finalists for 2015 Car of the Year

There are countless Car of the Year awards handed out each year, and naturally, Europe has its own way of doing things. Every year, a panel of jurists representing seven publications in seven different languages and seven different countries get together to name their joint Car of the Year. The panel released a list of 32 candidates back in July, and it has now whittled that list down to seven nominees. The list consists of the BMW 2 Series Active Tourer, the Citroen C4 Cactus (shown), the Ford Mondeo, the Mercedes-Benz C-Class, the Nissan Qashqai, the Renault Twingo and the Volkswagen Passat. Of those seven, only two are available in the US – those being the Mondeo (sold Stateside as the Fusion) and the C-Class. The Passat is an entirely different model in North America, the Qashqai isn't offered here, Citroen and Renault don't even participate in our market and the BMW 2 Series is represented here only by the completely different coupe and convertible. Expect the one and only recipient of the 2015 Car of the Year award to be announced at the Geneva Motor Show this coming March, and while you're waiting, you can place your guesses for the eventual winner in Comments. Featured Gallery 2015 European Car of the Year: Nominees News Source: CaroftheYear.org BMW Ford Mercedes-Benz Nissan Volkswagen Citroen Renault car of the year nissan qashqai citroen c4 cactus bmw 2 series active tourer