2012 Ford F150 Fx4 3.5 Ltr Eco Boost Deo Edition on 2040-cars

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Ford to show special edition Raptor on April 9

There are precious few details, but what we do know is that Ford will be revealing images of "appearance upgrades" for a special-edition 2014 F-150 SVT Raptor on April 9. The slideshow will happen during a Motor Press Guild luncheon at Ford's Design Center Showroom in Irvine, California.
Without photos or further details, we're left to wonder about the extent of these changes, but aren't expecting anything too significant given the venue. Ford is understood to be revealing a next-generation F-150 with a big weight loss - as much as 700 pounds - for 2014, though it isn't yet clear if that's the truck's model year or simply its on-sale year. For at least a couple of years, Ford forums have been suggesting changes will come with the 2014 Raptor, so there could still be a bigger surprise in store. Either way, we'll know what all this means in a little more than a week. The press release below has the official details, but for the moment, we'll content ourselves by ogling the 2013 model above.

What's in a trademark? Sometimes, the next iconic car name

The United States Patent and Trademark Office is a treasure trove for auto enthusiasts, especially those who double as conspiracy theorists.
Why has Toyota applied to trademark "Supra," the name of one of its legendary sports cars, even though it hasn't sold one in the United States in 16 years? Why would General Motors continue to register "Chevelle" long after one of the most famous American muscle cars hit the end of the road? And what could Chrysler possibly do with the rights to "313," the area code for Detroit?

Meet Floyd Pullin, 102-year-old honorary president of Ford trucks [w/video]

When we talk about trucks we often talk about how loyal truck owners are; it's men like Floyd Pullin who provide the proof. The 102-year-old man from Confluence, Pennsylvania has only owned Ford products since the 1920s, and he's done so well by Ford Trucks that the division named him honorary president for a day, not long after he took delivery of his latest ride, a 2013 F-150 STX.
That's the 16th Ford he's owned. If he bought his first when he was 16, he'd have flipped into a new car or truck about every five years. For 86 years. Not a bad run of business for either side.
Ford Trucks made a video to wish Pullin a happy birthday, which was celebrated at his local Ford dealership and was visited by a Pennsylvania state senator. You can watch it below.