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Meet Floyd Pullin, 102-year-old honorary president of Ford trucks [w/video]

When we talk about trucks we often talk about how loyal truck owners are; it's men like Floyd Pullin who provide the proof. The 102-year-old man from Confluence, Pennsylvania has only owned Ford products since the 1920s, and he's done so well by Ford Trucks that the division named him honorary president for a day, not long after he took delivery of his latest ride, a 2013 F-150 STX.
That's the 16th Ford he's owned. If he bought his first when he was 16, he'd have flipped into a new car or truck about every five years. For 86 years. Not a bad run of business for either side.
Ford Trucks made a video to wish Pullin a happy birthday, which was celebrated at his local Ford dealership and was visited by a Pennsylvania state senator. You can watch it below.

Has the auto industry hit peak hybrid?

Hybrids are known for their great fuel economy and low emissions, but it looks like given current market conditions, only about three percent of new car consumers are willing to pay the premium for them. A new study from IHS/Polk finds that the hybrid market share among overall US auto sales are falling, despite more models with the technology on sale than ever before.
The study examined new car registrations in March from 2009 through 2014. In that time, the auto industry grew from 24 to 47 hybrid models available to consumers, but market share for the powertrain remained almost stagnant in that time. As of 2009, hybrids held 2.4 percent of the market; it fell slightly to 2.3 percent in 2010 and grew to 3.3 percent in 2013. However, 2014 showed a drop back to 3 percent. Overall hybrid sales have been growing since 2010, but they just aren't keeping up with the total auto market.
According to IHS/Polk, this isn't what you would expect to see. Usually, each new model in the market brings along with it a boost in sales. The growth in hybrid models 2009 to 2014 should have shown a larger increase in share for the segment.

Ford Mustang to get four-cylinder in Europe, but not US

Fans of the Ford Mustang SVO, which was produced from 1884 through 1986 with a turbocharged 2.3-liter four-cylinder engine and a manual transmission, may be interested to know that Ford is reportedly going to introduce something similar for 2015. But don't get too excited if you live in the US, as Edmunds reports that the vehicle will be offered in Europe only. Boo!
According to the report, Ford will put a version of its EcoBoost turbocharged four-cylinder into the engine bay of the Mustang. The engine would be enlarged from its current 2.0 liters to 2.3 liters, taking horsepower from 252 to around 300. The well-known 5.0 V8 engine will also be available in Europe.
"The Mustang is uniquely Ford and has a huge fan base here in Europe. Now those fans have something to look forward to and we look forward to providing more details in the near future," says Ford of Europe CEO Stephen Odell. That's great... but why not offer buyers in the States the (likely) fuel-efficient turbo option, too?