2011 Ford Xlt on 2040-cars

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Pickup prices rising at 2x industry average

We've said it before, but bears repeating: Pickup trucks are the financial engines of America's automakers. Good thing, then, that the segment is in rude health - in fact, Automotive News is suggesting that pickup truck sales are arguably healthier than they were pre-recession, even though the segment's volume is still significantly down from where it was before the bottom fell out of the US economy. That's because per-unit profits on full-size trucks are skyrocketing, outpacing the industry's average price increases by more than double since 2005. According to data from Edmunds, the average transaction price of a full-size pickup is now $39,915 - a heady increase over the $31,059 average price in 2005 - a gain of over 8 percent after inflation is factored in.
Just how important are trucks to automakers' bottom lines? Automotive News quotes a Morgan Stanley analyst as saying the Ford F-Series is responsible for 90 percent of the company's 2012 profits, and General Motors isn't far behind, with the Chevrolet Silverado and GMC Sierra twins chipping in about two-thirds of the automaker's earnings.
Automotive News points out that Detroit's automakers now have the money to invest in modernizing their full-size truck offerings, in part because they don't have the same overhead and legacy costs that pushed General Motors and Chrysler into bankruptcy. Certainly, the pickup segment has seen a lot of innovations as of late, including turbocharged V6s, coil-spring rear suspensions and active aero. Those improvements in important areas like fuel economy and ride comfort have given existing pickup buyers new reasons to upgrade. In addition, automakers are piling on the tech and luxury goodies, creating more and more high-content, high-profit models like the Ford F-150 King Ranch, Ram 1500 Laramie Longhorn and Chevrolet Silverado High Country (shown).

2014 Saleen George Follmer Edition Mustang debuts at Lagun Seca

Saleen used the occasion of the race-fueled Rolex Monterey Motorsports Reunion at Mazda Raceway Laguna Seca to announce its new Heritage Collection Lineup. The event was punctuated with the debut of the collection's first member, the 2014 Saleen George Follmer Edition Mustang.
Follmer's name will likely sound familiar to fans of American racing in the 1960s and '70s. The driver competed in Formula One with the Shadow team in 1973, ran the Indianapolis 500, was the Can-Am champion in 1972 and drove stock cars in NASCAR's Winston Cup as well. The multi-disciplined driver is now one of three -the other two being Mark Donohue and Swede Savage - with the honor of upcoming, limited edition Saleen-tuned vehicles..
Follmer's name will likely sound familiar to fans of American racing in the 1960s and '70s.

Shelby Cobra, Mercedes 300SL and 1947 Woodie from Petersen Museum headed to auction

The changes happening at the Petersen Museum have been making the rounds in major press, but it probably won't be until August 18, during Pebble Beach, when we get the full story on what's happening; that's where and when museum reps plan on announcing the way forward for the SoCal institution. In the meantime, the museum is still reorganizing its collection, and that means auctioning some of its showpieces at this weekend's Auctions America event in Burbank.
Three of the stars are a 1964 Shelby Cobra 289, one of less than 20 produced with a three-speed C-4 automatic transmission, a 1960 Mercedes-Benz 300SL owned by actor Robert Stack and the last 1948 Ford Sportsman 'Woodie' ever produced. The Cobra, now restored to its original white exterior and red leather interior, was a factory demonstrator that first sold for $5,250. Showing just 38,950 miles on the odometer, its pre-sale estimate is $800,000 to $1 million.
The 300SL is actually a 1957 model but wasn't titled until Robert Stack took possession in 1960. The lead actor in the The Untouchables TV series used to drive by the Sunset Boulevard Mercedes dealership to ogle the car, but couldn't justify spending the money to buy it. When he and the producer of The Untouchables won Emmys for the show, the producer, who happened to be Desi Arnaz, bought the car for Stack. He owned it his whole life, it has been left as Stack drove it and still bears the California license plate "UNTCHBL."