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Auto blog

How and why Ford is rolling out Vignale in Europe

Wed, 09 Oct 2013


We know that Ford is positioning the new, upscale Vignale brand in Europe to fill a niche market of customers who want a bit more luxury, a lot more service and the same reliability and dependability that a non-Vignale Ford offers. But so far, we've been in the dark regarding how the Blue Oval will sell Vignale vehicles, how many of them will be created, and what the new sub-brand has in store for the future.
Gaetano Thorel, Ford's European marketing head, recently was interviewed by Automotive News and shared details about Ford Vignale. Thorel says, "The Vignale trim line will be priced like an ST model but attract a completely different type of customer." Specifically, he says it will attract customers in the upper 15 percent of the price band who don't want a performance-oriented ST model. He adds that Vignale cars will be about 10 percent more expensive than Titanium-trim cars. About 500 of Ford's European dealers will sell Vignale Fords, Thorel says, "in areas that make sense." The automaker expects 10 percent of its European sales to be Vignale cars, which equates to about 5 percent of its global sales. When asked if there are any other Vignale models planned beyond the Mondeo, Thorel said, "There is nothing written in stone yet."

Toyota Camry, Honda Civic inventories mounting as US automakers make inroads

Thu, 11 Jul 2013

Two of the hottest-selling cars in America aren't quite as hot as they used to be. The Toyota Camry and Honda Civic are both seeing dealer supplies increase in the face of renewed competition from the much-improved Detroit Three.
According to a report from The Detroit News, the Camry's dealer inventory is 15 days higher than its seasonal average, while the Civic is 25 days above average. Things aren't expected to get better for Toyota and Honda, as RBC Capital Markets analyst Joseph Spak marked the two Japanese offerings as "at risk for reduced output."
The Detroit Three, meanwhile, are seeing supplies dwindle as demand increases, especially for the Ford Fusion, which has seen an 18-percent increase in 2013 sales, and the Chevrolet Cruze, which was second only to the Camry in June 2013 sales.

Galpin Auto Sports and Fisker turn the Mustang into a Rocket in LA [w/video]

Thu, Nov 20 2014

Galpin Auto Sport and Henrik Fisker made big promises about the Rocket before its debut at the Los Angeles Auto Show today, calling it the "ultimate American muscle car." Now that this 725-horsepower carbon-fiber Ford Mustang has officially been revealed, we've now got a chance to see if their vision backs up all the bluster. The Rocket is based off the latest 2015 Mustang, but the entire exterior design has been substantially reworked by Fisker. "This is a project born out of passion, it's a dream come true, to have the opportunity to 'touch' a Mustang and apply my design ideas to it," he says in the model's announcement. The biggest changes come up front, where Fisker has added a gaping hexagonal grille with a polished bar running and two nearly hidden driving lights at the top corners. Long nostrils run down each side of the hood, taking their inspiration from the 1968 Shelby GT500. The Rocket's design also emphasizes its scalloped sides, which run back to functional ducts at the rear to cool the Brembo Grand Turismo brakes. When checking out the Rocket from the rear, it's easy to spot the wider fenders that are beautifully blended into the integrated spoiler. The interior has been left mostly alone beyond some eye-grabbing red leather and carbon-fiber trim. Under the hood, Galpin spokesperson Nathan Hoyt has confirmed to Autoblog that the Rocket employs a 5.0-liter V8 with a Whipple supercharger which can be called to attention with a six-speed manual gearbox. It took only a few months for the vehicle to go from conception to reality. Fisker showed Galpin President Beau Boeckmann early sketches at this year's Pebble Beach Concours d'Elegance, and the two parties went from there. "When Henrik showed me his ideas, I got chills - it's literally the most beautiful Mustang I have ever seen," says Boeckmann in the company's release. Production is set to begin in December, with deliveries starting in early 2015. There's no set production total in mind for now, but Hoyt tells Autoblog that the price will be "just over $100,000." Scroll down to read all of the details about Fisker and Galpin's Rocket.