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STUDY: Ford owns brand loyalty in 2009; Scorned Saturn, Pontiac buyers will look outside of GM

Ford buyers appear to love their cars more than customers of any other automotive brand, returning back to the American automaker when it comes time to purchase their next vehicle. According to a study by Experian Automotive, six of the top 10 vehicles for customer brand loyalty wear badges from the Blue Oval. That includes the Ford Fusion (62.4 percent), Ford Edge (57.9 percent), Ford Five Hundred/Taurus (56 percent), Ford Freestyle (51.9 percent), Ford Escape (49.4 percent) and the Ford Focus (47.57 percent).
Other vehicles making up the top 10 include the Toyota Prius (52 percent), Chevy Impala (51.7 percent), Toyota Camry (47.8 percent) and Toyota Corolla (47.56 percent). This brings up an interesting question: With the closing of automotive brands like Saturn and Pontiac, where are those buyers to turn for their next automotive purchase?
Apparently, not back to General Motors. According to Experian, Pontiac owners are most likely to look to the Ford lineup for their next car or truck and Saturn shoppers will switch to Toyota or Honda - not particularly surprising given that Saturn was meant to compete with import brands. Experian predicts that GM's overall market share will fall from 20 percent to about 17.5 percent, with most of the slack being picked up by Ford, Honda and Toyota.

Meet Shelby Mustang GT500 Miller, Iowa's latest hatchet-wielding criminal

Well, we've found the long-lost cousin of yesterday's Bentley-tattooed criminal from Florida. This is Shelby Mustang GT500 Miller. No, seriously. While his name seems just like the sort of thing we'd expect the Sunshine State to produce, he actually hails from Iowa. Despite coming from the Hawkeye State, Miller was arrested for a decidedly Floridian offense – getting in a bar fight and then returning with a hatchet. The only way this story could be more Florida is if meth, a manatee or bath salts were involved. The fight, which was at the Cheap Seats Sports Bar, started off typically enough, with a verbal argument in the parking lot (please, please let his nemesis be named "Chevrolet Camaro Z/28 Smith"). This, naturally, attracted passing police officers. Things were broken up and some friends took Miller to his home, which was apparently just behind the bar. That's when he returned with the hatchet tucked under his shirt. Miller promptly proceeded to take out the implement of destruction in the bar's bathroom and... forget about it entirely. Fortunately, the police hadn't left the area yet. Not surprisingly, Miller was arrested for a parole violation, as well as public intoxication and going armed with intent. Still, cool name, bro. News Source: Iowa City Press CitizenImage Credit: Polk County Sheriff's OfficeTip: Mike Government/Legal Ford crime shelby iowa

Marchionne open to combination with Ford or GM

At the depths of the auto industry implosion, there was widely reported talk that General Motors and Chrysler would be merged into a mighty import-beating behemoth. While such notions clearly never materialized, that doesn't mean the idea is dead. In fact, FCA boss Sergio Marchionne still welcomes the idea of a partnership with either GM or Ford. He responded positively to the idea, calling it "technically feasible," when asked about it at the 2015 Geneva Motor Show, Automotive News reports. "There's bantering that goes on all the time," Marchionne told AN, before quashing suspicions that a plan was in the works by adding that "nothing substantive" was going on. Our favorite black sweater enthusiast isn't quite as interested in the idea of teaming with a foreign manufacturer like PSA Peugeot Citroen, or in the rumored tie-up with Volkswagen, though. That is a shame, particularly in regards to Marchionne's shut down of a partnership with the French, although it isn't necessarily surprising – FCA already consists of eight automakers, and as Sergio told AN, there's really nothing at PSA that could help the company out. What are your thoughts? Is there an obvious project or segment that would benefit from an FCA partnership with Ford or GM? Have your say in Comments. News Source: Automotive News - sub. req.Image Credit: Marco Bertorello / AFP / Getty Images Chrysler Fiat Ford GM Sergio Marchionne FCA merger