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Hertz goes Dutch with Ford Focus ST-H

Want to take a performance car for a ride? Hertz can make that happen. Spin by your local rental location (depending, of course, on availability) and you can take out a Dodge Challenger, Ford Mustang, Chevy Camaro, even a Corvette as part of the Adrenaline Collection. Hertz's Dream Cars lineup even includes Porsches and AMGs. But the really interesting stuff is what you can't get anywhere else: cars built specifically for Hertz.
Back in 1966, Hertz had Ford cook up a special run of Mustang GT350H models in back with gold stripes. It became an icon in and of itself, and in 2008 Hertz had a new batch of Shelby GT-Hs made. Earlier this year, Hertz contracted Penske to deliver another fleet of specially-built Mustangs you can rent. But if your travel plans include a trip to the Netherlands, Hertz has a completely different type of specially-prepared Ford on offer for you.
Back in August, Ford delivered a couple of Focus STs made specifically for Hertz in Holland. Now it's expanded that fleet even further. The Ford Focus ST-H features the same 252-horsepower 2.0-liter turbo four (and everything else) as the standard Focus ST, but gets that signature black exterior with gold stripes and a black leather interior with Recaro buckets. So in case a trip to Amsterdam doesn't hold enough thrills, now you can throw a hot hatch into the mix as well. Scope out the press release (in Dutch - isn't that weird?) below.

Ford not backing down on MPG-based marketing strategy

The Blue Oval may have to back off a bit from the green messaging. Ford has had to lower fuel-economy ratings on a number of 2013 and 2014 model-year vehicles, namely its hybrids. And that may force the US automaker to rethink some of its marketing strategy, Automotive News reports. Ford has spent much of the year pushing its fuel-efficiency improvements, with everything from a Super Bowl ad saying its Fusion Hybrid gets "almost double" the fuel efficiency of an average vehicle (after the recalculation, it's now more like 75 percent better) to claiming the Fiesta is the most fuel-efficient non-hybrid in the US (it's actually the Mitsubishi Mirage) to stating the C-Max Hybrid gets better fuel economy than the Toyota Prius V (it doesn't). Nonetheless, Ford doesn't plan on changing its mpg marketing emphasis anytime soon, the company said in an e-mailed statement to AutoblogGreen. "Providing customers great fuel economy is a key part of our Ford vehicle DNA." "Providing customers great fuel economy is a key part of our Ford vehicle DNA," the company said. "We will continue to highlight our vehicles features and attributes in our advertising and marketing, which includes fuel economy and fuel-saving technologies like EcoBoost and hybrids." Earlier this month, Ford said it would lower the fuel-economy ratings of models such as the C-Max, Fusion and Lincoln MKZ Hybrids as well as most of the Fiesta line because of mistakes in the company's internal testing data. It was the second change for the C-Max Hybrid. The good news for Ford is that its fleetwide fuel economy is up almost 40 percent from a decade ago, compared to an improvement of around 23 percent for Toyota. Still, while sales of Ford hybrids and plug-ins are about even with last year through the first five months of 2014, C-Max Hybrid sales have plunged 49 percent from a year earlier. Earlier this year, Ford admitted that the first fuel economy downgrade had a negative effect on sales and we can find proof in the numbers. Before that the change was announced, in August 2013, Ford was consistently selling over 2,000 – and sometimes over 3,000 – C-Max Hybrids a month. In September, it dropped to 1,424, then to 1,438 in October. It didn't climb back above 2,000 until May 2014. The second mpg adjustment was announced in June.

Ford predicts it will finish 2013 as top-selling US brand

Ford is ready to call the ball on its 2013 sales totals, predicting a first-place finish for units sold in the US for a single brand. The company anticipates selling more than 2.4 million vehicles when all vehicle sales over the last 12 months have been tallied, repeating the victory it trumpeted over Toyota last year.
According to Ford's accounting, it sold 329,677 more vehicles than did Toyota in 2012. This year, the Blue Oval expects that margin to grow; through the end of November, Ford says it has outsold Toyota by 396,041 units.
Retail sales of Ford products are projected to exceed 1.7 million units for 2013 (the best retail result in 6 years for the company), with passenger cars accounting for 600k of that total. The redesigned Fusion is expected to crest the 290k mark, and the Fiesta is said to be ready to hit a model-record of 70k-plus. Meanwhile, utility vehicles and trucks are still paying a lot of bills in Dearborn, with the new Escape racking up an expected 300k sales and F-Series trucks chugging along at 688,810 units sold thru November.