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How and why Ford is rolling out Vignale in Europe

We know that Ford is positioning the new, upscale Vignale brand in Europe to fill a niche market of customers who want a bit more luxury, a lot more service and the same reliability and dependability that a non-Vignale Ford offers. But so far, we've been in the dark regarding how the Blue Oval will sell Vignale vehicles, how many of them will be created, and what the new sub-brand has in store for the future.
Gaetano Thorel, Ford's European marketing head, recently was interviewed by Automotive News and shared details about Ford Vignale. Thorel says, "The Vignale trim line will be priced like an ST model but attract a completely different type of customer." Specifically, he says it will attract customers in the upper 15 percent of the price band who don't want a performance-oriented ST model. He adds that Vignale cars will be about 10 percent more expensive than Titanium-trim cars. About 500 of Ford's European dealers will sell Vignale Fords, Thorel says, "in areas that make sense." The automaker expects 10 percent of its European sales to be Vignale cars, which equates to about 5 percent of its global sales. When asked if there are any other Vignale models planned beyond the Mondeo, Thorel said, "There is nothing written in stone yet."

Recharge Wrap-up: Grimsel electric car breaks acceleration world record, electric Ford Raptor ATV debuts

An all-electric version of the Ford F-150 SVT Raptor is now available... as an ATV. Made by Caddyshack Golf Cars, it features officially licensed Ford badging borrowed from the super-macho pickup. It has a lifted chassis with leaf springs in the front and rear, hydraulic shocks and off-road tires. Powered by a 48-volt motor, it can do 0-25 mph in 2.9 seconds. Range is an estimated 30 miles - plenty to get you through 18 of the most rugged holes of golf you've ever played. Caddyshack also offers other miniature electric Fords, including a Shelby GT500, Shelby Cobra and 50th Anniversary Mustang. Read more at Green Car Reports. Lexus takes a crack at the BMW i3 in a new video from Funny or Die. In the decidedly anti-EV film, a group of guys drives to Las Vegas for a "dad-chelor party" in a Lexus CT 200h and a BMW i3. The Lexus hybrid makes it to Sin City without any problems, while the BMW's occupants need to make several lengthy stops to charge along the way, missing much of the fun. The video lampoons the inherent range limitations of the EV (the BMW group ends up driving slowly through the desert with no AC or radio to save energy), all in a well produced, if somewhat misguided, short comedy film. Perhaps they should have considered the i3 with a range extender? See the video below, or read more at Green Car Reports. Students from ETH Zurich and Lucerne University have set a new EV acceleration world record. Their "Grimsel" racing car was able to zoom from 0-100 kph (0-62.137 mph) in just 1.785 seconds in less than 30 meters (98.425 feet), crushing the previous record of 2.134 seconds. Even more impressive is that the Grimsel was built by the students themselves, as part of the Formula Student team at the Academic Motorsports Club Zurich. The car weighs just 370 pounds and provides 200 horsepower and 1,202 pound feet of torque from the four hub motors. The Grimsel uses traction control to manage torque for maximum acceleration. See the record acceleration run in the videos below or read more at Gizmag, at Electric Autosport or in the press release from ETH Zurich below. 'grimsel' breaks world record The 'grimsel' electric racing car today broke the previous world record for acceleration in electric cars. The vehicle accelerated from 0 to 100 km/h in 1.785 seconds in under 30 metres. The new record was set by students from ETH Zurich and Lucerne University of Applied Sciences and Arts, who also designed and built the vehicle.

GMC Hummer EV SUV first drive, RIP Camaro, Ferrari Roma Spider | Autoblog Podcast # 773

In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by News Editor Joel Stocksdale. They start off with one of the week's biggest official news items — the impending death of the sixth-gen Chevrolet Camaro. On the subject of powerful American cars, they pivot to a teaser from Stellantis execs that there are big things ahead for its Dodge Charger SRT Daytona Banshee concept. From there, they look at Ferrari's new topless Roma and then get into Ford's multi-billion-dollar electric vehicle pivot. Speaking of expensive EVs, Joel just got back from driving the new GMC Hummer SUV. He also had the new F-150 Lightning Pro in his driveway, and that's followed by Greg's update on Autoblog's long-term Toyota Sienna.  Autoblog Podcast # 773 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown News Chevrolet Camaro production will officially end after 2024 model year Dodge CEO teases more to come from Charger SRT Daytona Banshee Ferrari Roma Spider returns a front-engined soft top to the lineup Ford Model e losing billions as it says EV unit should be seen as startup What we're driving Ford F-150 Lightning Pro 2024 GMC Hummer EV SUV 2023 Toyota Sienna Platinum AWD Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related video: How to activate Crab Walk on the GMC Hummer EV