2004 Ford Expedition Eddie Bauer Loaded With 3rd Row on 2040-cars

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2015 Ford Focus ST gets sleeker style, improved dynamics

The Brits don't really have a major auto show these days. Not in a conventional sense, anyway, with stationary vehicles under floodlights in a closed exposition space. What they do have, you could argue, is much better: the Goodwood Festival of Speed, where the public can view the latest machinery not only under an open sky, but in motion as well, speeding up Lord March's front lawn. And this year, British automakers are rolling in with some very enticing new metal.
In the past few days alone we've confirmed the McLaren 650S GT3 and MSO, Jaguar F-Type Project 7, Range Rover Sport SVR and Ariel Ace will all be revealed for the first time at Goodwood this weekend. Ford isn't, strictly speaking, a British automaker, but for all its history in the UK, it might as well. So it's chosen Goodwood as the site to unveil its refreshed Focus ST.
The upgraded Blue Oval hot hatch still packs a 2.0-liter turbo four with 252 horsepower and 270 pound-feet of torque driving through a six-speed manual to the front wheels, so we're not expecting much change in measurable performance. But Ford has given the new Focus ST a new front suspension setup and a new electric power-assisted steering rack that combine to promise improved handling.

Ford 'working very hard' on F-150 hybrid

The lighter, aluminum-bodied 2015 Ford F-150 gets (at best) 26 miles per gallon. That's not bad for a truck that size – and we should always remember that improving gas guzzlers can make a big difference – but what if the popular truck came with a gas-electric hybrid powertrain? How efficient would that be? We heard Ford talking about such a vehicle last year, and now we learn that Ford is still "working very hard" to make a F-150 hybrid happen. You want details? Well, we all want details, but those will not be coming for quite some time. Last year, Ford's global product development chief, Raj Nair, said that the company was planning to have hybrid pickups and hybrid SUVs on sale by 2020. With fuel prices dropping, Nair is now saying that a hybrid F-150 makes more sense, financially, than a diesel, but Ford could make both options available, depending on customer demand. The diesel wouldn't require all that much work, Nair said, since "we've got diesels in the portfolio." To date, the only hybrid F-150s we've seen have been conversions, often PHEVs, like this example from HVET or this one from Quantum. Pickup trucks from other manufacturers haven't been greeted with huge sales numbers. General Motors stopped making its big two-mode hybrids and cancelled the next-gen program.

Pickup prices rising at 2x industry average

We've said it before, but bears repeating: Pickup trucks are the financial engines of America's automakers. Good thing, then, that the segment is in rude health - in fact, Automotive News is suggesting that pickup truck sales are arguably healthier than they were pre-recession, even though the segment's volume is still significantly down from where it was before the bottom fell out of the US economy. That's because per-unit profits on full-size trucks are skyrocketing, outpacing the industry's average price increases by more than double since 2005. According to data from Edmunds, the average transaction price of a full-size pickup is now $39,915 - a heady increase over the $31,059 average price in 2005 - a gain of over 8 percent after inflation is factored in.
Just how important are trucks to automakers' bottom lines? Automotive News quotes a Morgan Stanley analyst as saying the Ford F-Series is responsible for 90 percent of the company's 2012 profits, and General Motors isn't far behind, with the Chevrolet Silverado and GMC Sierra twins chipping in about two-thirds of the automaker's earnings.
Automotive News points out that Detroit's automakers now have the money to invest in modernizing their full-size truck offerings, in part because they don't have the same overhead and legacy costs that pushed General Motors and Chrysler into bankruptcy. Certainly, the pickup segment has seen a lot of innovations as of late, including turbocharged V6s, coil-spring rear suspensions and active aero. Those improvements in important areas like fuel economy and ride comfort have given existing pickup buyers new reasons to upgrade. In addition, automakers are piling on the tech and luxury goodies, creating more and more high-content, high-profit models like the Ford F-150 King Ranch, Ram 1500 Laramie Longhorn and Chevrolet Silverado High Country (shown).