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Entry-level F-150 now offers SuperCrew, Sport Package

Ford has made a few notable tweaks to the lower end of its F-150 lineup, giving customers a more affordable version of the four-door SuperCrew body style. The popular SuperCrew could previously only be had on XLT models and above, but Ford has announced that 2014 F-150s with the base STX trim can get the more versatile body.
The STX SuperCrew brings the price of a four-door F-150 down from $34,525 to $33,145. Like the XLT SuperCrew, the STX will be available with the choice of a 5.5- or 6.5-foot bed, while a 5.0-liter V8 can replace the base 3.7-liter V6 for $4,425. Ford has not released pricing on the different bed lengths yet, but opting for the 6.5-foot bed on the XLT raises the price $1,240 and forces buyers into the 5.0-liter V8. We'd expect a similar arrangement on the STX.
The other big news for fans of affordable pickups is the addition of an STX Sport Package on the base-level truck. It adds 20-inch wheels, black exterior accents, black-and-gray cloth seats and decals on the truck's box. The Sport Package is available on all three of the STX's body styles, with Ford listing the price as $980 with current discounts.

Ford's Mulally makes shortlist for Microsoft CEO

Ford CEO Alan Mulally has made the short list to take over tech giant Microsoft, lending further credence to rumors that the 68-year-old former Boeing exec would ditch Dearborn and move to Redmond.
The report comes from Reuters, which claims that alongside Mulally, former Nokia CEO Stephen Elop and three candidates from within Microsoft are on the short list to succeed Steve Ballmer at the company's helm, although previous reports claim the Ford exec is the number one candidate. Mulally is currently working without a contract, although Bill Ford seems to believe that he isn't likely to depart. Despite this belief, Ford was quoted just last month talking about the depth of talent on the Blue Oval's executive team.
"There is no change from what we announced last November. Alan remains fully focused on continuing to make progress on our One Ford plan. We do not engage in speculation," said Ford spokesman Jay Cooney.

Ford, Volvo, Google, Uber and Lyft form self-driving alliance

Five companies arguably leading the worldwide effort to develop autonomous cars said Tuesday they're forming an organization to lobby the federal government to better prepare America's roads for self-driving technology. The founding members include some of the biggest companies in the automotive, autonomous, and ride-sharing realms – Ford, Google, Lyft, Uber and Volvo. Operating as the "Self-Driving Coalition for Safer Streets," they aim to work with lawmakers and regulators to clarify a disparate set of rules and regulations at both the state and federal levels that could hinder the deployment of autonomous cars. "The U.S. risks losing its leading position due to the lack of federal guidelines for the testing and certification of autonomous vehicles." – Hakan Samuelsson David Strickland, a former administrator of the National Highway Traffic Safety Administration who issued the first set of autonomous-related policies in that role (pictured below), will serve as the group's counsel and spokesperson. "The best path for this innovation is to have one clear set of federal standards, and the Coalition will work with policymakers to find the right solutions that will facilitate the deployment of self-driving vehicles," he said in a written statement. In January, Transportation Secretary Anthony Foxx said his department would accelerate efforts to craft such federal standards. Those efforts include holding two public hearings on standards, the second of which is scheduled to be held Wednesday in Palo Alto, California. Foxx signaled the intent to deliver them by June. Google has been leading the efforts to ensure such standards are national in scope, warning their cars could run afoul of state-specific laws should they cross state borders or if standards varies between the federal efforts and regional ones. The complexity of such efforts was underscored recently, when NHTSA agreed that Google's software could be considered the driver of a vehicle for the purpose of meeting federal motor vehicle standards, an interpretation that would conflict with preliminary California rules that mandate a licensed driver operate a self-driving car that comes equipped with human controls like a steering wheel and brakes. At South By Southwest last month, Jennifer Haroon, Google's self-driving car business leader, said the company couldn't accomplish its goals under those regulations.