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Ford says 70% of its models to get stop-start by 2017

Ford is following up on a report we posted a few weeks back that the Blue Oval would be adding stop-start technology to its entire model range. Now, the Dearborn-based automaker has announced that the fuel-saving feature would be available on 70 percent of the company's range by 2017.
Ford claims the technology will improve fuel economy by around 3.5 percent, although its actual effect will vary based on how the owner drives - apparently up to a 10-percent improvement is possible for those who sit in heavy traffic (Los Angelenos, this means you). The latest recipient of the technology is the updated 2014 Ford Fiesta with the company's three-cylinder EcoBoost powerplant.
Part of the reasoning for the new addition has to do with cost. Ford claims the tech is affordable and easy to implement. "Simply put, Auto Start-Stop helps customers use less fuel, which is an important component of Ford's Blueprint for Sustainability," Ford's global powertrain vice president, Bob Fascetti, said.

Need for Speed movie casts Mustang in hero car role

Dreamworks Studios, Electronic Arts and Ford Motor Company announced today that the Ford Mustang will play the lead hero car role in the upcoming Need for Speed movie, slated to hit theaters next February. Of course, the Mustang didn't audition for the role like we imagine the film's star, Aaron Paul of Breaking Bad fame, might have. Rather, Ford and Dreamworks struck a partnership deal that meant the Mustang could skip the casting couch. The deal will also see the film's universe populated with other Ford products (gratuitously so, we're guessing), and the automaker will also help the studio promote the video-game-turned-movie next year.
The hero car in question is a special one-off Mustang created by Ford that is making its debut at the E3 video game trade show as we speak. Powered by a supercharged V8 and apparently based on the Shelby GT500, the car's been modified with a widebody kit, 22-inch wheels, larger air intakes and twin hood nostrils. Ford also provided the film's production with an F-450 truck that will be called "The Beast" in the film's story, and a second Mustang to be used during filming as a camera car.
The Mustang's movie career is really taking off, with news of its Need For Speed casting closely following last week's release of the trailer for Getaway, a movie coming out in August that stars Ethan Hawke, Selena Gomez and another Shelby GT500. In addition to Aaron Paul and a modified Mustang, the Need For Speed movie also stars Michael Keaton (cop, we're guessing) and Dominic Cooper (villain, we're guessing), and is directed by Scott Waugh, who directed the Navy SEAL film Act of Valor in 2012.

Top horsepower-per-dollar cars in 2017

Bang for the buck. That quasi-scientific statistic is bandied about by motor heads everywhere from classrooms to barrooms, though the truth of the matter is that it's exceedingly complex to measure. A fair performance-per-dollar index would include something like cross-referencing MSRP (Manufacturers Suggested Retail Price) with point-to-point times on a track or driving route, which is obviously hard to do comprehensively. But, for the sheer joy of talking about cars and playing with a big spreadsheet, there's always the horsepower-per-dollar index, which is more straightforward, albeit hilariously flawed. There are vagaries even with this simple formula, of course: MSRP for vehicles can change at a moment's notice, to say nothing of the bottom-line shifting that happens with local deals or showroom negotiation. For this list we're running with the straight MSRP wherever possible, and as recently reported as we can get it. All the vehicles on this list are 2017 models, and all trims are reported where the lowest price and differing power levels intersect. Some choices were made for personal preference and some for sanity, avoiding things like all 48 trim levels of the Ford Transit, all with the same horsepower). If this list were a simple top ten, or even a top fifty, you'd be bored to tears with all the red, white and blue that is represented. Following perfectly with conventional wisdom, American cars really do lead the world where hp/$ is concerned. So, for the sake of variety (and the sheer joy of seeing a minivan 'win' one round of this thing) I've sorted out some top five and bottom five lists for broad power categories. Let's dive in. Less Than 100 Horsepower Okay, okay, this is hardly a category we'll grant you. But we've often tried to click off all the sub-100-hp cars on sale in the US, and making this list gave us an excuse. It also illustrates that none of these smallish vehicles bring cheap horsepower to the table - for that you'll need a motorcycle. The segment-leading Chevy Spark (above) asks just over $139 for each hp, and that Smart Fortwo Electric Drive has hp on sale for about the same price as its very distant family cousin, the Mercedes-Benz SL65 AMG (insert your favorite Smart joke here... we know you want to).