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SEMA crowns Mustang, FR-S as this year's hottest cars in the building

After wrapping up the first day of the 2012 SEMA Show, organizers handed out awards for some of the trendiest vehicles on display. Since the whole point of SEMA is to show off new products available in the aftermarket world for use in cars, trucks and SUVs, each year, the show distinguishes the most popular vehicle in various segments. Not surprisingly, this year's Hottest Car and Hottest Sport Compact are the Ford Mustang and Scion FR-S, respectively, while the Ford F-Series brought home the Hottest Truck and the Jeep Wrangler was named the Hottest 4x4-SUV.
More than 2,000 companies are at this year's show, and the display booths represents a "vote" for each car to determing the trendiest vehicles in each of the four categories. It isn't clear if these awards also take cars brought by OEMs into account, but the Mustang and FR-S were definitely well represented by both OEM and aftermarket show versions.
As usual, the OEMs showed up in force at the this year's SEMA Show exhibiting a variety of cars ranging from production-intent cars like the beastly Ford Mustang Cobra Jet to much flashier rides like Scion's Carbon Stealth FR-S.

Ford F-150 RaptorTrax is Ken Block's ultimate snowmobile

Even when Ken Block isn't starring in the latest Gymkhana video or tearing up Global RallyCross courses, he's finding new ways to redefine "awesome" as it applies to motorsports. For evidence of this, look no further than Block's latest Monster-badged creation, the Ford F-150 RaptorTrax.
Billed as the "world's fastest snowcat," the RaptorTrax started life as a Ford F-150 SVT Raptor, and then a set of Mattracks were put in place where the truck's bead-locked wheels and meaty rubber once resided. The goal was to create a truck that made it easier - and presumably more fun - for Block and his buddies to hit the slopes on their snowboards. Aside from the obvious track upgrades, this truck also received a Whipple supercharger, full roll cage, Recaro seats, an in-bed snowboard rack, a roof basket and a rear-mounted winch - you know, just in case something or someone actually manages to get this truck stuck.
The RaptorTrax will be on display later this week at the Winter X Games in Apsen, CO, but we'll have to wait until next winter for a full Block-worthy video of the truck. A full press release from Hoonigan Racing Division is posted below, and a high-res image can be found by clicking above.

Ford C-Max sales hold steady despite fuel economy fracas

Despite the ballyhoo that accompanied Ford's lowering of the C-Max fuel economy figures, the Blue Oval is still seeing strong demand for the five-seat MPV, as Automotive News reports. Speaking to marketing boss Jim Farley, AN says that the controversy surrounding the C-Max's fuel economy figures won't force Ford to change its marketing strategy.
Ford lowered the fuel economy rating of the C-Max after public outcry and legal action by customers that were unable to reach the 47 miles per gallon promised by the window sticker. The new ratings were dropped about a month ago to 45 mpg on the freeway and 40 mpg in the city. Ford offered rebates for current C-Max owners, with $550 going to those that bought their car and $325 to lessees. The issue, says Ford, stemmed from testing standards that allowed the automaker to base the C-Max's fuel economy on the Fusion Hybrid, because they use identical powertrains. The C-Max's less aerodynamic shape wasn't taken into account, though.
Whether Ford's PR team handled the crises perfectly or people just aren't that bothered by a four-mpg drop in combined ratings, demand remains strong for the C-Max among consumers. Ford moved 3,000 units in August, which was a 12-percent jump over July sales. Meanwhile, consumer demand through third-party shopping websites remains strong as well, according to Autometrics, a data analysis company that spoke with Automotive News. While the long-term effects of the adjustments remain unknown, the C-Max appears to have fared well in the near term.