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Ford pits Cobra Jet versus GRC Fiesta ST, worlds collide

Racing takes on many forms in the automotive world. There are sanctioned events that are as varied and diverse as NASCAR, Formula One, Global Rallycross and drag racing, and to be good enough to win competitively in one discipline, you need to have a specialized vehicle. Or do you?
Ford decided to find out what would happen when its Global Rallycross Fiesta ST, driven by Tanner Foust, lined up against its Mustang Cobra Jet drag racer, driven by Roy Hill. In one lane, Tanner has just 2.0 liters of displacement to work with, while Roy has more than double that, at 5.0 liters. Evening the playing field a bit, Tanner has a massive turbocharger and all-wheel drive; Roy has to filter all his supercharged power through the rear wheels only.
So, who wins? We suggest you see for yourself in the press release and video below. And we're holding out hope that Tanner's challenge at the end results in another video from Ford Racing...

What's in a trademark? Sometimes, the next iconic car name

The United States Patent and Trademark Office is a treasure trove for auto enthusiasts, especially those who double as conspiracy theorists.
Why has Toyota applied to trademark "Supra," the name of one of its legendary sports cars, even though it hasn't sold one in the United States in 16 years? Why would General Motors continue to register "Chevelle" long after one of the most famous American muscle cars hit the end of the road? And what could Chrysler possibly do with the rights to "313," the area code for Detroit?

2015 Ford F-150 brings big aluminum to the Rust Belt [w/video]

Just when you thought you'd figured the fullsize truck market out, Ford goes and throws us a massive curve ball with the 2015 F-150. The big headline news aren't tow or payload ratings, though we're sure those figures will be fully competitive if not class leading, they haven't yet been announced. Instead, the big headline news Ford is highlighting are the truck's new aluminum-intensive structure and 2.7-liter EcoBoost V6 engine.
And with good reason - all that aluminum means that Ford was able to cut a massive 700 pounds from the truck's curb weight. That is going to cause all sorts of great things to happen to the 2015 F-150's driving dynamics, performance and fuel efficiency, not to mention its ability to haul heavy loads. For those customers worried about the strength of aluminum versus the more conventional steel, Ford is quick to point out that many military vehicles, such as the HMMWV and Bradley Fighting Vehicle, use a very similar sort of aluminum alloy in their construction.
It's also worth mentioning that the backbone, a fully boxed ladder frame, is hewn from high-strength steel. Ford says "2015 Ford F-150 is the strongest and most durable F-150 ever," for what it's worth, claiming that "torture tested" in labs and in the real world for more than 10 million miles. What's more, the truck, in disguised form, completed all 883 miles of the Baja 1000.