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Weekly Recap: Ford GT inspires guitar, foosball table, sailboat

Ford design vice president Moray Callum had just wrapped up a briefing on the interior of the Ford GT last month, but something seemed out of place. He grinned and pointed behind him, "You might be wondering why I have a boat behind me," he said mischievously. It was there because Ford set its designers on a mission to stretch and showcase their talents: design non-automotive objects inspired by the interior of the GT supercar. Callum received quite a response, too. His team produced a guitar, a foosball table (yeah bro!), a racing sailboat, a Wi-Fi speaker and some furniture. As the veteran design chief explained, "It's a really great exercise both to highlight our designers' talents, but also to really see how our design philosophy can work and how you can use it and get a common response back from a worldwide design team." Guitar View 25 Photos The objects have been on display this week at the Salone del Mobile furniture and fashion design fair in Milan, Italy, where Ford has had a presence for three years. There's also a light exhibition that apparently was inspired by the GT, as well. While this might seem a little far-fetched for the automaker, Ford said exhibitions like the Salone del Mobile give its designers another way to be creative and ultimately produce striking interior style. Ford wants this to be a differentiator, as research shows consumers are placing emphasis on the layout and features inside when they're making a decision about buying a new car. It's a little light hearted – but it's also potentially big business. Other News & Notes Cadillac CT6 platform could be used for Buick General Motors product chief Mark Reuss said the Cadillac CT6 platform could be used for a large Buick, though "not yet," Automotive News reported. The underpinnings can accommodate rear-wheel or all-wheel drive and would give Buick the large flagship it lacks. The report jibes with comments Reuss made at a roundtable with Autoblog and other reporters at the New York Auto Show. When asked if Buick had space for a large car on the CT6 chassis, he replied, "Yeah, I think it does. Yeah, I think we do." Buick has revamped its lineup in recent years with attractive crossovers and small and midsize sedans, but hasn't added the proverbial flagship that's yearned for by enthusiasts. Buick surprised industry observers with the stylish Avenir concept at the Detroit Auto Show earlier this year that raised the possibility of a halo sedan.

Blue Oval's new Cargo cab-over rig is largest "One Ford" initiative yet

The imposing commercial truck above has a feature that might be surprising to most Autoblog readers - a Blue Oval emblem on the front. Here in North America, Ford simply doesn't play in the eighteen-wheeler sandbox, but that doesn't mean that the Dearborn-based automaker is absent in the heavy hauling space in other parts of the globe. In fact, Ford presently fields two completely different big rig ranges under the Cargo moniker - one a product of an Eastern Europe/Turkey joint venture, and another from Brazil. But that's about to start changing with the advent of this new cab-over model seen here.
Unveiled in São Paulo, Brazil, this new generation of Cargo is perhaps the largest physical embodiment of CEO Alan Mulally's "One Ford" global streamlining strategy. Instead of multiple models, company engineers have developed a new single truck that it says will better meet the needs of truckers in all markets. Designed to compete in what's known as the "extra heavy-duty segment" elsewhere in the world, this Cargo was developed jointly by Ford engineering teams in Brazil, Turkey and Europe.
Specifics remain hard to come by (read: unreleased), but Ford is promising an all-new engine enabling hauling capability of up to 56 tons while still returning excellent fuel economy. Ford's global Cargo lineup will henceforth consist of a dozen models, but Ford tells Autoblog has no plans to bring this hot and heavy-duty action to North America.

Automakers tussle over owners of 'orphan' makes

When General Motors put down several of its brands in recent years, it also let loose thousands of brand-loyal customers who will eventually need another car.
R.L. Polk Associates estimates there are more than 18 million cars from 16 discontinued makes on the road today. Those "orphan owners" have sales-hungry competitors seeing dollar signs. GM is offering Saturn owners $1,000 cash toward a Chevy Cruze, Cadillac CTS or a GMC Acadia. Ford is giving its Mercury lease customers a chance to get out of their contracts with no early-termination penalty and offering to waive six remaining payments if they drive off in a Ford or Lincoln.
Edmunds.com research shows the efforts are paying off somewhat for GM, with 39 percent of Pontiac owners, 37 percent of Hummer owners and 31 percent of Saturn owners taking delivery of another GM-branded vehicle. But that leaves as much as 69 percent of owners going elsewhere. Ford, Honda and Toyota seem to be attracting many former GM owners.