Fiat Abarth 500 2012 - Gray With Red Seats & Accents 5800 Miles on 2040-cars

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Chrysler-Fiat quality chief out after another poor Consumer Reports showing

Fiat Chrysler has announced a management change following the company's woeful performance in the latest Consumer Reports Annual Auto Reliability Survey. Of the 28 brands surveyed, FCA's marques occupied the five the seven lowest scores, while Dodge, Ram, Jeep and Fiat were the four lowest scorers.
Doug Betts, FCA's 51-year-old head of quality "left the company to pursue other interests," which, considering the aforementioned paragraph, means he was sacked. According to Automotive News, Betts joined Chrysler in 2007, defecting from Nissan, and, insiders report, had a somewhat tumultuous relationship with new boss Sergio Marchionne.
His replacement is the newly promoted Matthew Lidane (shown at inset), who was formerly VP of systems and components. Lidane has been at Chrysler since 1987 and was previously chief engineer of the Jeep product team as well as the vehicle line boss for the compact US wide platform which (ironically) underpins two of FCA's lowest scoring vehicles, the Dodge Dart and Jeep Cherokee.

Mopar's 80 years told through vintage ads

It's more than just car parts. Mopar started in 1937 an antifreeze brand, and 80 years later Fiat Chrysler's now-iconic aftermarket division is known for everything from muscle cars to smart phone apps. This is reflected in its advertisements over the years, which show off the brand's capabilities at different moments. Rediscovered from deep in Mopar's archives as it kicks off a year-long celebration of its history, the ads are snapshots of the former Chrysler Corp. and the mood of America at those times. A colorful, free-spirited 1972 ad hawks T-shirts. A plainer 1964 spot shows off Mopar's expansive portfolio with the tagline, "sorry, we ran out of space!" There were too many parts to show them all. Another 1960s ad explains Mopar's new wire and cable products in what was likely a magazine spread or multi-column newspaper entry. Going back farther, an ad from the 1940s touts radios through wind-in-your-hair exuberance, while a later placement shows a Ward Cleaver-type waxing his hardtop. Slightly more recently in 1989, Mopar used its muscle-car heritage to encourage restoration and customization just as nostalgia for that era was growing. "The Mopar brand holds an unparalleled place in the automotive world, possessing name recognition, scope of service, and passionate enthusiasts unmatched by any other service and parts organization in the industry," Pietro Gorlier, Mopar's global chief, said in a statement. While those advertisements highlight its earlier days, Mopar is using its 80th year to look forward, noting its modern service offerings, competition in motorsports, and special edition models, like a custom Ram Rebel. These ventures have advanced the Mopar's scope and elevated its awareness with consumers, who often don't know what brand of aftermarket products their car uses. Yes, Mopar still wants to sell as many car parts as possible, but as these ads show, it's always been more than that. Related Video: Featured Gallery Vintage Mopar Ads Marketing/Advertising Chrysler Fiat Automotive History

Fiat teases upcoming new 124 roadster

Enthusiasts have been waiting for some time for the debut of the Fiat 124. And we've had some pretty good glimpses at what to expect along the way. But now Fiat has dropped the first official teaser images to prepare us for the arrival of its upcoming new roadster. The model tipped to revive the number 124 represents Fiat's version of the program that has already given us the new Mazda MX-5 Miata. The Italian counterpart was originally slated to wear the Alfa Romeo badge, but concerns that customers wouldn't welcome an Alfa made in Japan led FCA to repurpose the program as a Fiat. That brand already produces its vehicles in locations around the world, including the 500 in Poland and Mexico, the 500L in Serbia, and the upcoming Tipo in Turkey. Another Fiat made in Japan, then, wouldn't be as much of a stretch as it would be for Alfa Romeo, which manufactures exclusively in Italy. As we were able to see from the most recent spy shots, the Fiat 124 will adopt similar (if not identical) proportions and layout to the MX-5, but with its own unique sheetmetal. And that, as you can see from these line drawings, will include a prominent belt line melding into a muscular rear haunch. Expect FCA's own engines to slot in under the hood, including the turbo four from the Fiat 500 Abarth and the more potent one from the Alfa Romeo 4C. Given Fiat's timing in releasing these teasers, we have a good feeling the 124 could debut at the LA Auto Show later this month. The SoCal auto expo always proves a good setting at which to unveil a new convertible – especially one as vital to a brand's US presence as the 124 will be for Fiat. So watch this space.