2014 Fiat 500l Trekking on 2040-cars

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Fiat 500 Fiore Rosa is Italian-Japanese cute-overload fusion

If you live in Japan and you want to get something for your special someone for Valentine's Day, then slow dance down to your Fiat dealer and check out the Fiat 500 Fiore Rosa. A holiday special, the pale metallic pink Cinquecento is limited to 150 examples and only on sale from February 14-17. But beware the connotations, because as far as we can glean from Google Translate, the 500 Fiore Rosa is a bargain model, getting halogen lights instead of bi-xenons, manual air-con instead of climate control, 14-inch steel wheels instead of 15-inch alloys, and going without chrome trim, glass roof, parking sensors and alarm.
It's fitted with the TwinAir engine and gets the same price as the regular 500 TwinAir, however - 2,200,000 yen ($23,559 US). Other than the special name, we can't figure out where the 500 Fiore Rosa is hiding its treats, especially because it gets the el-cheapo wheel covers of the 500 Pop fitted with the 1.2-liter engine instead of the 500 TwinAir wheels. But if you want to make a statement, it's there. And we're talking to the women of Japan, because apparently they're the ones who buy the gifts on Valentine's day in Nippon.

Spitballs flying between Nissan and Fiat

At the 2012 LA Auto Show, Fiat brand chief and recently crowned marketing genius, Olivier François, attempted to distance the Fiat 500e from other electric vehicles, asking rhetorically, "Isn't ugliness the worst kind of pollution?" Nissan has apparently taken issue with these comments, feeling slighted for what it considers digs at the Leaf's styling. In a recent interview with Automotive News, Nissan's marketing chief Simon Sproule shot back, "Let's face it, Fiat has not shied away from controversial styling themselves," he continued, "many would describe many of their products as visual pollution." Ouch.
Sproule says that while the 500e is a "me-too" product, made only to appease US emissions regulations, the Leaf is a serious effort at producing an EV. The Nissan marketing boss points out that the Japanese automaker has invested billions in EV development and production facilities, while Fiat will lose $10,000 on every 500e sold.
However sales of the Leaf in the US are down five percent. Nissan sold just 8,330 Leaf's so far this year, but Sproule contends that it has less to do with styling, and more with the charging infrastructure. Sproule also thinks that Nissan hit a balance between styling and practicality with the Leaf: "It's still very recognizable as a five-seat hatchback, fully functioning, absolutely competitive with the packaging of the Golf of any other mainstream vehicle." For a segment where efficiency is king, isn't that what matters most?

Fiat debuts 500 Ribelle, 500L Urbana Trekking

Fiat has introduced a pair of special edition models at the 2014 Miami Auto Show, trotting out the 500 Ribelle and the 500L Urbana Trekking.
The smaller of the two, the compact 500 Ribelle, expands on the 500's retro-chic looks by adding a red roof, spoiler and mirror caps, which should contrast nicely with the limited color palette of Bianco, Billet Argento, Grigio and Nero Puro. Aside from the paint changes, Fiat has added gloss black headlight and taillight bezels and black wheels. The cabin comes with a choice of two upholstery colors: gray and red or gray and black.
The five-door 500L Urbana Trekking adds a few pieces of matte-painted trim, in the form of new mirror caps, side sills and body side molding. Matte-black, 17-inch wheels spice up the exterior and match the standard black roof, while Fiat's six selectable colors (Verde Bosco Perla, Rosso Perla, Giallo, Bianco, Grigio Scuro and Blue Tornado) add a degree of customization to the limited-edition five-door. For some reason, the pretty matte paint shown in the gallery was a one-off item for the debut car, and won't be offered to consumers. Gloss black interior trim pieces and a mix of black leather and leatherette change up the interior ever so slightly. Beats Audio and satellite radio are both standard features.