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Stellantis will give its brands 10 years to prove they deserve to live
Thu, May 13 2021Formed by the merger of PSA Peugeot-Citroen and Fiat-Chrysler Automobiles, Stellantis has 14 brands under its roof, a number that makes it one of the largest groups in the industry. Rumors claimed not every brand would survive, with Chrysler often earmarked to get axed, but the firm said it will give them all a chance to shine. "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications," announced Stellantis boss Carlos Tavares during the Financial Times' Future of the Car event. His comments confirm Chrysler fans and dealers don't need to worry about the future — at least not yet. And, against all odds, Lancia enthusiasts can breathe a sigh of relief, too. Former FCA head Sergio Marchionne warned of the brand's demise on several occasions. Alfa Romeo is safe for now, too, as is Vauxhall, which are basically just Opels sold in the United Kingdom with a different badge. The engagement made by Tavares also means Stellantis won't divest any of its brands to raise capital until at least 2031. It's now up to each executive team to make a case for the brand they run, an unusual survival-of-the-fittest strategy in an era when cutting costs is more common than spending cash. Diving into the vast Stellantis parts bin should help even the most troubled brands turn their fortunes around on a relatively tight budget. It seems likely that survive Chrysler will need to look beyond the 300 and the Pacifica/Voyager, the only models in its range, and completely reinvent its image, which is currently nebulous at best. Lancia, once the champion of luxury, performance, and innovation, faces the same challenge. It's not starting quite from scratch, it's relatively popular in its home country of Italy, but it will need to think globally and expand outside of the city car segment to survive. Featured Gallery 2020 Chrysler 300 View 24 Photos Chrysler Dodge Fiat Jeep RAM Citroen Lancia Opel Peugeot Vauxhall
Fiat board makes Chrysler merger official, approves $5.4B bond sale
Mon, 16 Jun 2014Fiat's board of directors has officially approved the merger plan that will see the conglomerate's automotive operations merged with Chrysler into the new Fiat Chrysler Automobiles.
The plan essentially provides a road map for the structure of the new company. It includes provisions for Fiat shareholders - one Fiat share will translate to one share of FCA common stock. The new company will also include a loyalty voting structure, which will provide for shareholders of Fiat stock or those that have held FCA stock for at least three years. According to the plan, these shareholders would see their voting power double, with two votes for every share of FCA's common stock. The overall merger plan still needs to be approved by the company's shareholders.
In other Fiat-related news, the company's board has announced a bond issuance of four billion euro ($5.4 billion). The new bonds should provide the company with a degree of flexibility in refinancing debts associated with the merger plan.
2023 Fiat 500e Abarth revealed, quicker than the gas model
Tue, Nov 22 2022The much-loved Fiat 500 Abarth finally has a successor, and now it's electric. The 500e Abarth takes the regular model and adds a much more powerful electric motor, plus sportier styling. And while outright power is less than the top gas model, Fiat says that the new Abarth is faster on track. On the outside, the Abarth features the brand's name plastered across the nose in place of the regular "500" logo and chrome bar. The scorpion badge now sits on top of the hood. The front bumper is unique with more aggressive air vents and a deeper air dam. The side skirts are new, too, and the rear bumper diffuser gets white inserts to match the front air dam. The Abarth scorpion badges on the sides have been tweaked to fit the electric theme, and the car gets new 18-inch wheels and some of the coolest side stripes we've seen in some time. Inside, the Abarth in the launch Scorpionissima trim gets a three-spoke steering wheel, Alcantara upholstery and stainless steel pedals and door sills. The major performance upgrade for the 500e Abarth is the motor. It makes 153 horsepower and 173 pound-feet, compared to the next most-powerful 500e at 118 horsepower. It will get the little hatchback from 0 to 62 mph in 7 seconds. Fiat didn't say much about suspension and brake upgrades, but we assume they've been improved to match the sporty pretensions of the Abarth. Especially as Fiat says the electric Abarth will lap the company's Balocco test track more than a second faster than the current gas-powered 500 Abarth 695, which packs 180 horsepower. Certainly the lower center of gravity, wider track and longer wheelbase play some role, but there are likely other upgrades at work. The Abarth won't be going farther than the regular 500e, though. It uses the same 42-kWh battery, which returns 199 miles of range on the WLTP cycle in the 500e. In the Abarth, with its more powerful motor, range is likely to decrease somewhat. Owners worried about the lack of sound from an electric car won't have to worry about that with the Abarth. Available is an external sound generator. It can produce an emulated exhaust note based on the gas-powered Abarth models audible to the driver and to passersby. Fortunately, it can be switched off, too, if you don't like the idea of fake exhaust sounds. We sort of wish they opted for a more creative and less "realistic" sound like Dodge did with the Charger Daytona concept and its Fratzonic exhaust sound generator.











