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Fiat turns to Funny or Die with new Italian-centric video spots

The web video might be the sitcom of the modern age as the main way people consume comedy. Even if you don't want to sit down and watch a TV show, you can dedicate just a few minutes for a laugh from a brief film. Fiat found huge success last year with its Backseat Italians ad for the 500L on Funny or Die, with over 1.6 million views as of this writing. So the Italian automaker is playing on its country's stereotypes again in a new online series called Neighbors.
The concept behind the videos is super-simple. An attractive Italian couple with their Fiat 500L moves in next door to a stereotypical suburban family and hilarity ensues. Most of the shorts play up humorous misunderstandings in translation like with the phrase "When in Rome..." So far, the best of the bunch is probably Express Lane to Trouble about what happens when you drink too much espresso. If you like what you see, there are still two more episodes on the way soon.
Scroll down to watch all five current videos. They're only a few minutes long and should at least provide a good chuckle. You can also read Fiat's press release about the stunt, below.

Just 45% of Fiat dealers are profitable, and they're angry about it

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On average, Fiat dealers have only been selling about 17 cars a month.
We've been wondering for some time how Fiat dealers in North America have been getting along with just one model range in their showrooms up until recently. Franchisees spent millions building, stocking and manning sleek new 'studio' showrooms, only to have but a single model to sell, the cherubic 500. And even with its many derivatives, the Cinquecento is still an inexpensive model with its attendant lower margins. Perhaps it should come as no surprise then, that just 45 percent of US Fiat dealers are said to be profitable.

2019 Fiat 500 Abarth Final Drive | Farewell to the Hellmouse

The market for tiny hot hatchbacks hatchbacks was always small in the United States, but it's getting even smaller. The Ford Fiesta ST has joined the dearly departed and soon to join it is the Fiat 500 Abarth, which Fiat has announced will go away along with its less caffeinated 500 siblings. Before it does, though, we got one more romp in the little monster and learned that, even with its age and rough edges, it’s still one of the most fun and charismatic machines you can get for the money. You're reminded of it the second you twist the switchblade key. The little turbo 1.4-liter four-cylinder has a gnarly burble at idle that wouldnÂ’t seem out of place in a muscle car. It only gets better when you start cruising around. The burble becomes a raging howl, and shifting right at redline results in a whiplike crack. ItÂ’s intoxicating. The 500 Abarth is boisterous, but itÂ’s not exactly fast. At 160 horsepower and 183 pound-feet of torque, most of its competition, such as the Veloster Turbo and Civic Si, feature at least 200 horsepower. The turbo isnÂ’t especially fast to spool up, and the engine isnÂ’t quick to rev either. But itÂ’s peppy enough, and the slowly building boost comes on very smoothly. As such, itÂ’s easy to manipulate what power the Abarth has. And the exhaustÂ’s placebo effect is omnipresent. But make sure the car is in Sport mode. If it isnÂ’t, the amount of boost is restricted, making the Abarth feel more like the normal 135-horsepower 500, and no amount of noise will distract you from that. The tiny turbo engine can be paired with either a five-speed manual or six-speed automatic transmission. The manual is a pretty average unit. The shifter is well-placed, but the throws are long and ropey. The pedal position is excellent, making rev-matched downshifts easy. Only having five gears to choose from seems strange in this day and age, but the long-ish ratios work nicely with the slow, low-revving engine. And you donÂ’t have to mess with the wriggly shifter too much. The automaticÂ’s six ratios feel like a good number, and each ratio is closely spaced, which helps keep the car in the power band. It shifts quite smoothly and fairly quickly, too, whether youÂ’re in automatic or manual mode. The automatic even makes smart downshifts when slowing for corners. ItÂ’s a good unit that doesnÂ’t detract from the experience. Curiously, the automatic model makes more torque at 183 pound-feet to the manualÂ’s 170.