1971 Fiat 500l on 2040-cars

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Fiat turns to Funny or Die with new Italian-centric video spots

The web video might be the sitcom of the modern age as the main way people consume comedy. Even if you don't want to sit down and watch a TV show, you can dedicate just a few minutes for a laugh from a brief film. Fiat found huge success last year with its Backseat Italians ad for the 500L on Funny or Die, with over 1.6 million views as of this writing. So the Italian automaker is playing on its country's stereotypes again in a new online series called Neighbors.
The concept behind the videos is super-simple. An attractive Italian couple with their Fiat 500L moves in next door to a stereotypical suburban family and hilarity ensues. Most of the shorts play up humorous misunderstandings in translation like with the phrase "When in Rome..." So far, the best of the bunch is probably Express Lane to Trouble about what happens when you drink too much espresso. If you like what you see, there are still two more episodes on the way soon.
Scroll down to watch all five current videos. They're only a few minutes long and should at least provide a good chuckle. You can also read Fiat's press release about the stunt, below.

Alfa Romeo considering Ferrari-developed engines for new product lineup

A report in Bloomberg adds more details to the plans for Alfa Romeo's fourth turnaround plan in Fiat CEO Sergio Marchionne's tenure, and this time Ferrari is apparently going to be part of the show. In December Automotive News Europe reported that a new Maserati-derived rear-drive architecture would be the centerpiece at Alfa Romeo, as well as coming Chrysler and Dodge products. At the time, ANE said the platform would support a new midsize sedan and wagon perhaps to be called Giulia, a fullsize sedan and a midsize crossover, with retail appearance of the product initiative commencing perhaps as soon as next year. It would be part of Fiat's $12.3-billion spend on new models and European recovery.
The Bloomberg report says that particulars haven't been finalized, but the plan is to have six new Alfas appear over the next five years, two of which would be SUVs. The futures of the Mito and Giulietta, two of the three cars Alfa currently sells and 99 percent of sales last year, aren't assured, meaning that the lineup in six years could be seven cars (including the 4C), six of which we haven't any definitive clue of yet. The top-tier versions of those cars, according to the report - perhaps the Quadrifoglio Verde - "will be equipped with motors developed by Ferrari."
Marchionne wants to get sales up to 300,000 units per year when the lineup is complete, pairing Alfa sales with Jeep's global dealer network to open up the retail channel. That kind of volume would get Fiat's Italian plants back in business properly, even though Marchionne's stance on Italy-only Alfa production would mean the end of the anticipated roadster that was to be twinned with the coming Mazda MX-5 Miata. Alfa's direction will be laid out in Detroit in May as part of the overall strategy presentation for Fiat Chrysler Automobiles NV.

Mopar updates owner apps to make car ownership easier

Owners of any Fiat Chrysler vehicle will want to head to the Apple App or Google Play store to download the latest version of their brand-specific smartphone app. Developed by Mopar, the new suite of FCA Owner apps specific to each brand pack a number of valuable features. For starters, the apps let owners access information like maintenance schedules, service history and recall notices. The apps also include an array of how-to information and instructional videos, offer push notification for important updates like maintenance offers and recall alerts, and allow customers to schedule test drives and receive quotes from their local dealers for new vehicles. But that's just the tip of the proverbial iceberg. The FCA Owner apps also feature an augmented reality function that helps drivers identify instrument-panel icons. There's a Parking Reminder feature that helps drivers remember where they parked their car, guides them back to their parking spot and tracks the time left on the meter. Finally, there's an Accident Assistant feature that helps drivers record the specifics of an accident, upload insurance information and take photos of the scene. It'll even help find the closest certified collision repair facility, schedule an appointment and access roadside assistance. The apps are available for any Chrysler, Dodge, Ram, Jeep, Fiat or Alfa Romeo built from 2011 till today, and are available for either iOS or Android. If you've got more than one FCA vehicle in your garage, you needn't download multiple versions of the app as they'll work on any model the Italian-American automaker offers. Mopar Enhances FCA Owner Apps - Redesigned FCA Owner apps offer a wide range of VIN-specific information - Owners can access maintenance schedules, service history, recall notices and more - "Augmented reality" function, beginning with 2015 models, allows owners to use camera feature on mobile devices to scan and identify instrument panel icons - Industry-first Accident Assistant feature helps owners easily document important accident information and quickly locate a certified repair facility - Individual brand versions of the app support all FCA brand vehicles - FCA Owner apps are free to download for both iOS and Android mobile devices May 29, 2015 , Auburn Hills, Mich. - The Mopar brand has redesigned and enhanced its suite of FCA Owner apps, putting more resources than ever at owners' fingertips with easier access to vehicle and lifestyle information.