1971 Classic Fiat 500l on 2040-cars

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2015 Fiat 500 Abarth automatic targets broader appeal

There aren't many manual-transmission-only offerings on the US market, and now there's one fewer. The 2015 Fiat 500 Abarth has just gone into production with a newly available automatic option.
We've known that the hair-raising, high-performance Cinquecento has been scheduled to get a two-pedal setup for some time, but now we have more specifics on the gearbox itself. According to Fiat, the six-speed automatic is derived from the same Aisin unit used in the standard 500, but it's been substantially reengineered to cope with the 1.4-liter MultiAir turbo engine's added power. Allison Singer, a vehicle integration engineer on the 500 Abarth's development program tells Autoblog that the modifications to the gearbox include "gears that have been reinforced and a few extra clutch plates," among other changes. Unfortunately, there are no paddle shifters, as the 500's steering wheel was not designed to accommodate them, but at least there's a +/- manual gate on the gearshift lever.
Interestingly, the automatic brings with it substantially different power numbers than its manual counterpart. The new model receives 157 horsepower and 183 pound-feet of torque, which is 3 horsepower less than the manual, yet it packs a whopping 13 pound-feet more torque, which should aid drivability. By comparison, the five-speed manual 2015 Abarth registers 160 hp and up to 170 lb-ft. New features that come with the auto include a dedicated sport mode, rev-matched downshifts, fuel-cut upshifts, shift logic that holds gears in corners and 'fast-off' situations, along with sharper throttle tuning. Despite the added torque, Singer admits that "The manual will probably be a tiny bit quicker as far as performance goes," but she is confident that the transmission's availability will open the car up to a much broader market of buyers.

Fiat GIF-based ads make our heads spin

Take a good, long look at the image above. Don't worry, it's completely real; you're not hallucinating. Would you believe that's an actual screencap from an actual ad commissioned by Fiat that's airing on actual television? Believe it.
The commercials started as a series of animated GIFs from The Richards Group for Fiat's Tumblr page, according to Adweek. Chrysler's Chief Marketing Officer reportedly liked them enough that he had them cut into ads for TV. The result is a combination of Internet meme heaven that includes the above horse mask and "Deal with it," animation, experimental filmmaking, cats, a person in a bunny suit twerking on a Fiat 500 and more general bizarreness.
Whatever your opinion on them, you have to admit that the advertising is certainly attention grabbing. Imagine looking up at the TV form your tablet to catch a glimpse of this weirdness. If you don't like them, Fiat is even giving people the chance to do a better job. Its Tumblr is open to submissions of new GIFs, which could lead to some very inappropriate and potentially hilarious results given the way that the Internet often works.

Fiat board makes Chrysler merger official, approves $5.4B bond sale

Fiat's board of directors has officially approved the merger plan that will see the conglomerate's automotive operations merged with Chrysler into the new Fiat Chrysler Automobiles.
The plan essentially provides a road map for the structure of the new company. It includes provisions for Fiat shareholders - one Fiat share will translate to one share of FCA common stock. The new company will also include a loyalty voting structure, which will provide for shareholders of Fiat stock or those that have held FCA stock for at least three years. According to the plan, these shareholders would see their voting power double, with two votes for every share of FCA's common stock. The overall merger plan still needs to be approved by the company's shareholders.
In other Fiat-related news, the company's board has announced a bond issuance of four billion euro ($5.4 billion). The new bonds should provide the company with a degree of flexibility in refinancing debts associated with the merger plan.