1963 Fiat 500 L Berlina - Fresh Restoration - Webasto Top on 2040-cars

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2014 Fiat 500L now comes with a complimentary Italian family

Fiat's marketing machine has invaded Funny or Die, and the resulting web commercial is both entertaining and weird. Watch one couple buy the "most stylish" and "roomiest" car they've ever had, thinking they'd be able to transport golf bags and art supplies (and 32 basketballs?) only to have the roomy-for-a-Cinquecento back seat filled with a complimentary Italian family. In real life, we can't see this being a good thing; not only do they take up space, but their added weight most certainly would hurt gas mileage and performance.
But in commercial land, it comes off as funny, and Fiat does prove that the 2014 500L is roomy enough for five people (including the driver), if not golf bags, art supplies and 32 basketballs. Scroll down to watch amusing Internet short below.

Fiat updates Euro-spec 500 with new equipment, Cult trim

It's been seven years since Fiat relaunched the 500, and it has, by and large, been a runaway success for the Italian automaker. Numerous variations on the theme have followed - from the convertible 500C and performance-oriented Abarth models to the 500L minivan and upcoming 500X crossover - but it's high time that Fiat give the original hatchback a bit of a refresh, and that's just what it's done... to some extent, anyway.
Debuting this week at the Geneva Motor Show, the updated 500 features a number of enhancements to keep it fresh and with (if not quite ahead of) the times. That includes a redesigned instrument cluster centered around a seven-inch TFT display developed by Magnetti Marelli. There's a new 900cc turbo two-pot TwinAir engine being offered with 105 horsepower and 107 pound-feet of torque that can get a Cinquecento so equipped to 62 miles per hour in 10 seconds and on to a 117-mph top speed while delivering 67 miles per gallon (at least on the European cycle). Finally there's a new Cult trim level pictured here, being added to the top of the range that builds on the Lounge trim with more equipment like 16-inch alloys, gloss black roof, chrome or gloss black wing mirrors and more.
We're still waiting to find out what, if any, of this equipment will make the jump to the US model, but for now you can scope out the press release below and the high-res images in the gallery above for a closer look.

Merged Fiat-Chrysler HQ will be in London

You won't be seeing Sergio Marchionne in his famous sweaters running day-to-day operations of Fiat Chrysler Automobiles from Michigan. Although, he won't be doing it from Italy, either. The FCA CEO recently announced that the company's corporate headquarters would be located in London.
"Headquarters will be in London. It's clear that group executive functions, the board, my office, some of my functions, need to operate out of London, but that doesn't mean that I'm giving up my operational responsibilities of the US," said Marchionne to Automotive News at a press conference.
When the creation of FCA was announced, the company said its tax domicile would be in the United Kingdom. But it gave no specific location at that time. The business is still keeping most of the details under wraps.